[This review was collected as part of a promotion.] Excellent TV! This is my first OLED and I don't regret the purchase at all. From the moment you turn it on, you see a stunning and crisp image, it's easy to program, super smooth, and the picture is incredibly bright with amazing contrast.Pure blacks and superb scaling.

[This review was collected as part of a promotion.] When i saw the t.v. in the store display i knew I wanted it. The salesman explained that the model was the latest technology i was sold on it and I asked if i take it hone would it look the same as in the store he said yes, but more so with 4k technology. Bought it anyway and even with 1080p. It looked same as the store. And with the older model I had witch was atleast 6 years old the. I didn't have to adjust anything the t.v. did it itself with the AI tech. I would buy this product again.

[This review was collected as part of a promotion.] Great Picture! It is Bright, Clear, and Sharp with awesome Contrast! Smooth transition between components and between HMDI 1-4. The 77 in screen give me the Movie theater effect the Q symphny is a nice upscale

[This review was collected as part of a promotion.] Great picture! Im a vivid color and deep black fan this TV has it to offer...I also watch football and basketball weekly when it's in season....my only issue is the internet seems to disconnect frequently with no reason?? I've done this reset of TV and actually did ethernet connection directly in to it ..Now connection is smooth...overall 4.5 STARS

[This review was collected as part of a promotion.] I travel full time in my RV. My tv went out and replaced it with the Samsung. WOW! One of the best tv’s I have had. No problems, easy to operate, and picture quality is the better than units that cost twice as much

[This review was collected as part of a promotion.] My Samsung S90F OLED has been awesome. The picture looks crazy good — deep blacks, clean colors, and everything just pops. Apps load fast, the menu doesn’t lag, and pairing it with my HW‑S60D soundbar was stupid easy. The combo makes movies feel way more “theater‑ish” than I expected. Voice control through SmartThings/Google Home works fine for the basics. Overall, it’s just a solid, good‑looking TV that makes watching anything feel better.

[This review was collected as part of a promotion.] The brightness is spectacular. The contrast in the presets (Dynamic, Eco, Filmmaker, Standard, Movie) are perfect, no need to adjust. The motion is smooth and in time, with zero lag, shadowing or echo. Even when streaming older 1080p shows, the AI upscaling makes the picture look remarkably crisp on the 4K screen—it almost feels like watching a modern 4K release. The one area where I'd recommend improving are the menu layout on the Home Screen. Bring back my easy ability to move the apps around. The menu is buried but I want the quick convenience that I once had. Also, the Search feature needs improvement. When I AI search or Voice search, there is no search history that I can see. Only when I type in the search parameters does it leave a history. Update it all to show history of searches regardless of how it's affected.

[This review was collected as part of a promotion.] This TV is outstanding. Beyond all of its advanced technology and impressive features, it simply looks incredible on the wall. It’s so thin and elegant that it resembles a painting or a piece of artwork rather than a television. Every time I walk into the room, it catches my eye. Unless it breaks, this will be the last TV I ever buy. I’m extremely happy with my purchase.

[This review was collected as part of a promotion.] Tv is located near windows and the tv is bright enough to watch it with no issues. The anti glare screen panel is amazing and really works without compromising color, contrast, and clarity. It is expertise l exceptionally well for video games with the 120hz refresh rate and resolution which unlocks my Xbox full potential.

[This review was collected as part of a promotion.] This TV has a ton of bells and whistles! The picture is fabulous, it’s bright and the contrast adjusts automatically to your room. It has a whole set of Samsung channels with movies, tv shows, anything you want. This is an upscale model for sure. I’m still learning how to work everything this tv has to offer. I’m so glad I chose another Samsung!