[This review was collected as part of a promotion.] Being my first OLED tv, I'm extremely impressed with what this TV has to offer. The first thing I noticed was the brightness, it really seems to just fill up my back wall full of light during bright scenes. Especially during Game mode and the smooth 120hz and instant response times. Coming from a 60hz TV, the just was insanely noticable and helped with my aiming in FPS games. I did noticed that with Auto HDR remastering turned on, low res videos seems to upscale much better than on my older TV. Much better sharpness and contrast as well! I do worry about burn-in, but with all of the features built in like Pixel Shift and Logo Dimming, I'm sure that issue isn't as big as it used to be. Overall, after coming from from work, this OLED tv still leaves me impressed everytime I watch that sweet HDR content! Highly reccomended!

[This review was collected as part of a promotion.] Picture Clarity is wonderful, it's completely different from the inexpensive choices on some of the televisions that are available so that makes it absolutely wonderful. I would suggest this line of televisions for anyone

[This review was collected as part of a promotion.] I love this television. The picture fills the room. From the blackest black to vivid reds, greens and yellows. An amazing picture. I have paired the set with Samsung soundbar and the picture and sound are the absolute best I have ever seen. Thank you Samsung.

[This review was collected as part of a promotion.] I love how it has a razor slim build and I like that it has a surprisingly bright screen and I love that it has a voice assistant that can be utilized hands free or with the remote and I love the color accuracy it displays being able to show perfect blacks and and the vibrancy of other colors on the color gamut and I love the 120 hz refresh rate it holds natively to display a super clear screen at all times and I love the Ai features it has like Ai adaptation for sound to get the best sound output that is processed by AI

[This review was collected as part of a promotion.] The overall view is impressive and an improvement from the previously owned Samsung. I have but one complaint not related to the actual picture quality. That would be the opening screen. Since this model does not support certain streaming, I have a Roku to watch PBS, and streaming for music. The Roku remote has been set up as a control. When the TV is turned on, this opening screen hesitates to allow direct access to the Roku screen, instead showing shows of no interest to me. If Samsung would like to step in and inform how this step can be expedited it would be appreciated.

[This review was collected as part of a promotion.] This S90f 65 inch is an awsome tv, im mid 70s and not to technical savvy and this set has been easy to learn and operate. The picture is awsome as well bright and crystal clear, no glare and easy on the eyes, the remote is small and easy to operate as well and no batteries to replace, as a bonus we matched the tv with a samsung sound bar another awsome, like being in theater, love this set up, my last samsung lasted 21 years and is now in my bedroom still going strong,highly recommend.

[This review was collected as part of a promotion.] I've had the 65-inch S90F for about a month now, and it has completely redefined what I expect from a television. I did plenty of research before buying, but seeing it in action in my own living room is a different story entirely. ​Performance That Pops ​The first thing you notice is the color depth. Whether I'm watching a high-stakes UFC fight or a fast-paced football game, the motion handling is incredibly smooth—there's zero blur, just crisp, fluid action. The contrast is unlike anything I've ever seen; the blacks are deep and true, which makes every other color on the screen look more vibrant. ​The Ultimate Gaming Display ​If you are a gamer, this is the screen you want. The responsiveness is instantaneous, and the "pop" of the colors in modern titles makes the worlds feel immersive and alive. It's a massive competitive advantage when you can see every detail with this level of clarity. ​Bright Room? No Problem. ​One of my biggest concerns was my living room lighting. It's a moderately bright space, but the S90F handles it like a champ. The anti-glare technology is top-notch, and the peak brightness easily cuts through any ambient light. I've never once felt like the screen was too dim or washed out, even during mid-afternoon viewing. ​The Bottom Line: This isn't just a TV; it's an experience. If you're looking for a display that nails the "wow factor" for games, sports, and movies alike, I absolutely recommend the S90F. It's worth every penny!

[This review was collected as part of a promotion.] This television was an excellent purchase. The brightness on it reaches amazing levels for an OLED while the contrast delivers deep blacks, the refresh rate at 120hz is wonderful for film and videogames, and the resolution makes the viewing on this model like a portal you can reach your hand through. The only thing I found lackluster was the remote control as it is very small and way too sensitive.

[This review was collected as part of a promotion.] Good TV overall, would prefer of the it had more responsive interface, easier way to select source. I do love the remote, but voice search through bixby is not something useful. Anyway, samsung need to make sure it setup bixby on tv to look for tv content , sometimes it struggle to understand that im not looking for web results or youtube videos. The cable connections should not be hidden, hope they can figure out a way to make it easier to connect input cables even when TV mounted on the wall. It is a shame I have to unmount if i need to change a cable or anything. Also the TV does very poorly if you connect it to a streamer. I had google streamer abd the picture was so bad, in all aspects, color, motion handling, contrast. Took me a while to figure out that actually I should watch through the TV system directly. Which is a shame- considering I would 100% prefer Google TV interface.

[This review was collected as part of a promotion.] I've owned a lot of TVs over the years, but the Samsung S90F OLED honestly surprised me. The first thing I noticed was how insanely clear and vibrant the picture is without looking fake or overprocessed. Watching movies at night on this thing is on another level — the blacks are deep, colors pop, and everything just looks smooth and detailed. I'm also a big gamer, and this TV handles gaming ridiculously well. Fast movement looks clean with no blur, and the response time feels instant. Playing on my console feels way more immersive now compared to my old TV. Another thing I didn't expect was how thin and sleek it looks in person. It actually made my living room feel more modern the second I set it up. The menus are fast, apps load quickly, and overall it's just easy to use without fighting with settings all the time. What I like most is that it's one of those purchases where you immediately feel like you got your money's worth. Whether I'm watching sports, movies, YouTube, or gaming, everything simply looks incredible. If you're on the fence about the Samsung S90F OLED, I'd absolutely recommend it. It's easily the best TV I've personally owned.