I received product reimbursement in exchange for my honest opinion. I am reviewing new Belgium brewing company's "Fat tire ale". First off. I want to say that this is a great product. I am an avid beer drinker and enjoy many types of beer. Personally being a fan of double IPA beer, I want to say that this fat tire is on point. It is Crisp and has a slight sweetness to it also a bit of a nice hoppiness aftertaste. In my opinion, I will be buying more of it and I am grateful for the opportunity to have been chosen to review this product.

I received product reimbursement in exchange for my honest review. I tasted the product and it taste good however, it doesn't stand out the rest of the beer that I like. But should I buy it again? Yes. A little bit tweaking on the price, this product will sell.

I received product reimbursement in exchange for my honest review. Fat Tire never disappoints! The high quality, consistently good taste and decent price point makes purchasing this beer a no brainer! Not too hoppy but with a distinct flavor, Fat Tire will be my new go-to beer.

The blue pack is easy to be found. Toasty malt, gentle sweetness, flash of fresh hop bitterness. The malt and hops are perfectly balanced. Like they announced high quality and low impact. I will share with more friends this weekend and to see if they would love it too. Personal, I like it. I will repurchase it soon.

Ol’ Faithful is her name, she always smells the same. Beautiful aroma! Give her a taste and she knocks your shoes off everytime. She’s a keeper. She’s not big, she’s not bold, just right. Beautiful straw color with bubbles running through her veins. Cheers to Fat Tire

I received product reimbursement in exchange for my honest review. Fat Tire is one of the best beers on the market. It's fresh and crisp, it's a classic that brings me back every time. It's tastes great and I always have some in my beer fridge for company.

I received product reimbursement for my honest review of Fat Tire Ale. I like the simplicity of the packaging with the bold red and blue. I wish it had a twist cap for ease of enjoyment but once I got it open the cold, bitter hoppiness was exactly what I needed on this hot summers day. I would definitely buy again.

I received product reimbursement in exchange for my honest review. The beer was refreshing and light. Had a slight bitterness that made it interesting. Definitely on the light side, which is nice for a hot day. Very drinkable. The price is a little high, but not unreasonable.

I received product reimbursement in exchange for my honest review. I really enjoyed the ale. I liked the robust flavor, the was no after bite, which I enjoyed. I had mine cold, no ice, straight from the bottle. The flavor was perfect, and I honestly will probably start buying these because one was great while cooking dinner. I'm surprised by the light flavor. It's an amber ale, and it's amazing. Overall, I'm going to recommend this to others because it's really refreshing. It's also very light and not heavy on the stomach, so after drinking one, you won't feel really full like you just ate an entire meal. And they care about our planet. Sweet!

It appears that you decided to lighten/ flatten/ lessen the quality of your old flagship Amber Ale (presumably to gain a bigger market share of people who just like middle-of-the-road, unremarkable beer). And perhaps that move has made you more profit overall. But, being an "Amber Snob" who appreciates a quality, fuller-bodied brew, I don't understand why you wouldn't just introduce a new flavor and market that as your main product, while still offering your time-tested, excellent Amber for us longtime fans. Sadly, you have lost me as a customer. Your classic Amber Ale was always a Top 3 beer for me.