Colgate, one of the best brands in oral care, I have used it since I was a child and currently my daughter also uses it, and the quality has not changed.

My kids have been using Colgate toothpaste since they started brushing their teeth. Very effective and it's very reasonably priced. Son loves the minty taste and the packaging is very easy to use.

Started making my 8 year brush twice a day and he loves to brush with the toothpaste of his favorite characters. He also loves to pick out his favorite flavor

Great kids toothpaste. My child likes this toothpaste. It has a good price, ingredients, packaging, effectiveness and light flavor/scent. I would buy this product again.

This is great at keeping cavities away! My daughter loves brushing her teeth with this! She always has a great report from her dentist! It's not costly to buy and I definitely will keep buying it for my daughter!

My kids have been using this for years and have no complaints. They enjoy the taste, which helps when.trying to get them to brush their teeth. Works wonders.

My kids love brushing their teeth with this toothpaste! It has a great taste, easy to open and makes our bedtime routine fun! I have used this product on all 3 of my kids and it has never failed me!

I liked the taste of the toothpaste and the clean feel I had on my teeth after usage. It just gives you a tingling sensation and to me that lets me know it's doing it's job for the best cleaning.

My child didn't mind using this toothpaste. It's not too strong in flavour and the bottle has an appealing design. Would buy again. My little one is four so it's always a battle but not with this toothpaste.

Great product to keep kids teeth clean and minty fresh. Having tried a few other brands, my children like this one the best, and I know they're using one of the best tooth pastes for children