My baby girl just turned 6 , i bought het this one so she can brush her teeth by herself, the pump dispenser design make it easy for little hand to prevent mess . The flavor is also a plus , she love it and enjoyed it . she like to brush teeth regularly.

This is the best toothpaste for kids in my opinion. They love the flavor and actually look forward to brushing their teeth!

The dispensing on this product is so easy for toddlers! You get so much, as well as the taste and smell is fantastic for kids!! We love that it stays so clean as well in our bathroom and no yucky toothpaste tube messes!! We will never go back to a normal tube!

Great toothpaste. My son likes the flavor.

I bought this for my kids, I have 3 boys under 6 yo and it has made a WORLD of difference in the mess in my bathroom. It's user friendly so my kiddos can independently use it and it works really well on their teeth!

it taste like bubble gum. my daughter doesnt complained anymore abouy toothpaste being too minty

Purchased for my grandson and he likes it.

Great toothpaste my kids favorite lots of fun when it's time to brush.

My child's dentist gives this toothpaste. We love it for our toddler, except the dyes. Please Colgate make a dye-free version. My child doesn't need bright colors, just safe, effective toothpaste.

Family hasn't used product, so we cant attest to it.