My kids didn't live the flavor of this toothpaste. I liked the cavity protection, but if they don't like the flavor then we can't use it. I still recommend it.

My sons dentist suggested this brand and I've been pleased with the results ever since. I would like to see different colors/ flavors for kids to use but other than that no complaints.

This toothpaste is a blast from the past reminding you of when you were a kid. Cleans and protects just as well as any other toothpaste. I definitely recommend.

I used this toothpaste when I was a child, I liked it. The texture was nice and the flavor was good. It didn't have a strong flavor which I preferred. Kept my teeth clean!

This is great, it's not strong for my daughters mouth, she loves the taste which makes it easier for her to brush, and her teeth are lovely and clean afterwards

All 3 of my kids who are picky use it without complaining and keep there teeth healthy and cavities free so it's a win for everyone! They have fun one the kids love with a price I love

My kid will be five next month. He just now has finally started letting me use this toothpaste. If your kid has an extreme sensitivity for stuff that is “spicy” aka minty in the slightest this stuff is not for them!

Great subtle flavour, foamy and very effective on my boys teeth keeping them strong and white all day long. Always very reasonably priced and recyclable.

I call this magic in a tub,it has helped my kids not have any cavities and keeps there teeth very beautiful they also likes that it comes in different flavors

It works great, it maybe isn't the best, it doesn't leave you like a fresh scent on your mouth but it does clean your teeth 🦷, and it isn't that expensive