[This review was collected as part of a promotion.] I am surprised. My little picky one absolutely love brushing his teeth with this toothpaste. I can totally see a positive difference in his brushing now. I tried myself and it does have a great consistency and good taste. The flavor is not super strong which makes it much better. The teeth feels cleaner too. No burns or irritation as some other toothpaste.

I try this one after the visit of the dentist of my toddler baby, she seems to like it, but like a new mom I always try everything before giving to her including the toothpaste , the flavor seems okay, but the taste after feels a little different compared to other ones that I tried before on her . However the active ingredient is the same so it might be just a difference in the flavor. It's a good option but if you want another flavor there are plenty in the market for the same price.

[This review was collected as part of a promotion.] We tried the Colgate Kids Cavity Protection toothpaste and my kids went nuts for it! We don't normally buy a flavor like this but if it gets my kids excited to brush their teeth, I count this as a win!

[This review was collected as part of a promotion.] This toothpaste is great for the kids. It is thick and not runny. The kids absolutely love it and the taste makes them want to look forward to brushing their teeth. I recommend this product and will be helping my little ones brush their teeth.

[This review was collected as part of a promotion.] We recieved the kids bubble gum toothpaste to try from home testers club. We are a Colgate family so I was thrilled to see a well loved brand when the package was received. I actually think my littles enjoyed brushing as the flavor was a welcome change from the norm. Thanks Colgate for making brushing a fun time!

[This review was collected as part of a promotion.] This toothpaste is perfect for the little ones. They love the flavor, and Colgate is definitely the brand leader in cavity prevention. The flavor is a little much for the adults, but anything that keeps the goblins brushing is good!

Colgate Kid's Cavity Protection toothpaste has been a lifesaver in our daily routine. The appealing flavor makes brushing a breeze for my child, and I love knowing that it provides effective cavity protection. It's a trustworthy choice to keep their smiles healthy and bright

[This review was collected as part of a promotion.] My daughter hates brushing her teeth but loved using this toothpaste. She loved the fruity bubble gum flavor of the toothpaste. She said that her mouth felt refreshed after very wash. She also said her teeth felt cleaned and brighter when using this toothpaste. She thought the packaging was fun and loved the bright colors. She also told me that she loved the smell of the bubble gum paste and the color of it too. She was super happy that she had a toothpaste that was made for kids like her.

[This review was collected as part of a promotion.] Great for little kids. so it's easier for them to open and apply. Great toothpaste!! My 4yr old always wants to brush her teeth because of this toothpaste. Like it. Mouth really feels refreshing. Kids like it

[This review was collected as part of a promotion.] My kids love this toothpaste. I feel like it does a good job cleaning their teeth. They like the taste of it and they love using it. I dont like that's its a thick gel consistency because it's hard to wipe off the counter top or their clothes, if they get it on anything.