[This review was collected as part of a promotion.] Great dish soap, I love the new Dawn Platinum EZ squeeze dish soap. It make it a lot easier rather than having to open and turning and faster to use. Has becomes my favorite. I wash dishes all day long with two toddlers around. Love that Dawn brand soap always leaves my hands soft after I'm finished washing the dishes.

Wow, what a great product. I've been using Gain for years and I finally decided to try something else. I read some of the reviews and I was very hesitant to try it, but man am I glad I did. My new Dawn does not leak like some of the reviews have suggested and it only takes about the size of a dime on the scrubbing sponge to work up a lot of suds and to do a great many dishes. I am so glad that I decided to try the new Dawn Platinum EZ-Squeeze.

So like a few others have stated, the new scent is awful. It might be "passing safety" standards but something about the new scent makes me want to literally throw up. Didn't realize it had changed because I had stocked up a few bigger bottles last year. Ill be using dawn ultra for now, but its not near as good as platinum was. Now it just smells like vomit. I recommend literally every person who works at dawn to go swing by a store and take a sniff of your new scent and tell me it smells anything like rain. The higher ups, including CEO/CFO/COO/President should do the same.

[This review was collected as part of a promotion.] I love this! Why are we just now getting this! It's amazing. Leaves no mess and I don't have to wait for the soap to drip to the top when it's almost empty!it doesn't leak at all! Just sit it down and go.

[This review was collected as part of a promotion.] This is my new go to dish soap! I love it so much better than my old soap. It's easy to squirt onto the sponge and into the sink and it bubbles and lathers so much! A little bit definitely goes a long ways and the scent is amazing. Such a good clean smell.

[This review was collected as part of a promotion.] You'll never go wrong, smells good too but tough on stains and grease. Love the packaging too. Definitely a go to cleaner for pots, pans, utensils, plates and use it in my bathroom shower glass door. Very nice smell too

[This review was collected as part of a promotion.] This is so much easier for me! I have tremors and low muscle strength, so this bottle is so easy to use because I don't have to keep turning it upside down to use like normal bottles. I love the smell and how easy it is to use.

[This review was collected as part of a promotion.] I love this new Dawn Platinum EZ Squeeze Refreshing Rain. The design of the bottle is awesome! No mess, easy to squeeze, and refill! The best at cleaning stubborn grease and grime! Dishes are sparking clean with just a little squirt of dawn platinum! I would highly recommend!

[This review was collected as part of a promotion.] Ok y'all, this soap is the BEST soap out there! It's the bottle design for me. I mean I know you didn't think you could get excited about dish soap, but you will when you try this!! The upside down, no flip cap, just squirt design is genius. My soap is always clogging up and that doesn't seem to be an issue with this new design. I literally can just grab it, squirt and go! The formula is great, washes well, cuts grease all that good jazz, but it's the design of the bottle for me! This will for sure be my new go to soap.

[This review was collected as part of a promotion.] WOW... I can't believe the technology Dawn has discovered on this application of this product. The foil cap was a little hard to remove, but after that... it's so amazing. I was skeptical that it wouldn't drip when stored in the upside down position..... but it doesn't. The product itself is good. It washed up all my dishes from Super Bowl in a jiffy..Love it.