Shrinking the Charmin Ultra Strong Mega Rolls from 352 sheets per roll to 330. Narrowing the rolls from 4.27 in to 3.92 in wide. Did you think that we would not notice the new “messy” experiences that we are having & the fact that we are having to use more paper to do the job? The quality has decreased also. It is not as soft & my fingernails go through multiple layers of the paper now. My latest experience was 8 layers. I feel certain this was done to increase profit margins, but with these changes you may lose enough people for those profit margins to “shrink” too! After being loyal to you for 30+ years it looks like I will be having to look elsewhere!

We have used Charmin Ultra Strong for many years. Our recent purchase was a big disappointment. Not only are the rolls smaller (in width), but we are going through them much faster than we ever have! I may as well be purchasing the generic store brand. It's no different and the price is better!

I have been married for 49 years and always used your toilet paper but since you went a narrower roll and it looks horrible on the toilet roll fixture I will not use it any more. I would love the option to either pay more or buy a smaller roll that has the right width.

This is the first time I have actually ever written a review. But I dislike this product so much I felt like I had to. I generally buy the ultra soft Charmin which I love !! I thought I would give this option a chance so I purchased this for the first time this week. The ultra strong is very different from the ultra soft. This toilet paper is not soft!!! The toilet paper is also much narrower in width than the ultra soft. I would not buy this choice ever again !!! I wish that I could return it !!!!!

Our family has purchased this product religiously for years. This morning I opened a new package and was very disappointed to notice right away that the roll width had decreased by nearly 1/4". We always pay the higher price for QUALITY and consistency. Our family does not want to feel like they are in a public bathroom at the local gas station. This is how we felt using the skinny paper. We will discontinue using this product going forward.

I recently purchased a 48 pack of Charmin Ultra Strong toilet paper and when I got it home to add to my shelf I noticed right away that the rolls are significantly shorter than the previous batch. Stacked 3 high, they are 1 inch shorter than the previous pack I purchased. I when you tear off a square it is literally square now. It used to be rectangular to some degree, but now it is even smaller. I read a review and response and Charmin admitted the rolls have gotten shorter (or less wide) but have added more fibers and flexibility, etc. This may be true, but I can't tell the difference in quality when the product doesn't do its intended job anymore. It would be like a stronger bulletproof jacket, but it doesn't quite cover your heart all the way. It is no longer useful. I am completely disappointed in this product. I don't mind spending more money for quality products, but when the quality doesn't justify the price, I can't justify the purchase.

My husband and I both had issues with this being too rough on our bottoms. I normally buy the Ultra Soft and when I had my husband pick up toilet paper he bought the wrong one. Needless to say he won't make that mistake again. We are back to the Ultra Soft once again.

I love charmin ultra strong mega rolls , but.... over the last few months , started wondering why the rolls weren't lasting us as long as they used to , has anyone one else noticed that they went back to the original size cardboard roll ? Only thinner and flimzier ply wise , which means we're getting less sheets on a roll of charmin ultra stong than we used to , but paying even higher prices for it and we no longer need that toilet tissue holder for the toilet paper holder that (we must have in order to use charmin mega rolls) on our tissue holders as they stated in the beginning , if they can't go back to the smaller size cardboard holder and give me my monies worth with the extra sheets they used to have , I just as well go back to using Cottonelle like I used to !!

After many years of buying Charmin my wife has switched our household to another brand which has not reduced the width of its rolls. First the thickness of the cardboard in the core of the roll was reduced so much that rolls are no longer round. Now the width of the roll has been reduced by almost one half an inch...approximantley a 10% rduction with no reduction in price. You have significantly reduced the quality of a great product. After the New Coke experience I thought that companies would have learned their lesson.

I always gave Charmin Ultra Strong a 5 star rating until now because they changed the size of the roll. It is no longer a standard size roll. On the paper holder it looks like paper you see in a public restrooms. I can't help feeling they are short changing their customers. They wll tell you it is better, but not cheaper to make at the same price we pay.