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Customer reviews for I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk. for
I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk.
4.4 out of 5 stars
stars1,276 ratings1,185 reviews
  1. 5 stars70% (896)
  2. 4 stars16% (210)
  3. 3 stars5% (68)
  4. 2 stars2% (27)
  5. 1 star6% (75)
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Showing 571-580 of 1,185 reviews
Jul 22, 2025
Wanda
5 out of 5 stars review

Looking for stick form in original

I'm looking for the stick form in the original. The salted sticks have buttermilk in them. Can't use for my cake recipe. Made it taste awful.

Review from icantbelieveitsnotbutter.com
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Sep 1, 2025
Megail
5 out of 5 stars review

Butter

I’ve been buying it so long but yesterday I was driving and I was thinking I can’t believe it’s not butter.

Review from icantbelieveitsnotbutter.com
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Aug 8, 2025
treelady02
5 out of 5 stars review

Ever since I tried "I Can't Believe It's Not Butter" I don't use any other butter spread. It's delicious!

Review from icantbelieveitsnotbutter.com
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Jan 30, 2024
mahn8
5 out of 5 stars review

Creamy and delicious

"I Can't Believe It's Not Butter - The Original" is a widely recognized butter substitute that often receives positive feedback. I like its creamy texture and a taste that closely resembles real butter. It spreads easily and can be used in various culinary applications, from cooking to baking. It is also a lower-calorie and lower-saturated fat option compared to traditional butter. Overall, it's one of the best options for those looking for a lighter alternative without compromising too much on taste and texture.

Review from influenster.com
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Nov 5, 2020
kolegav
5 out of 5 stars review

This butter is really a great product!!! But it's not butter!! It sure tastes like butter! I have been using this for many years now. It is great for your health because you want to keep your cholesterol low and this helps. Great for cooking or just putting it on toast in the morning. It tastes great!!! 

Review from influenster.com
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Aug 25, 2023
chocow
5 out of 5 stars review

Good

I can’t believe it’s not butter is my favorite. It is great to reduce calories intake and still flavoring your dishes at the same time. I use it with my bread, and oil substitution from time to time for dishes such as pasta, omelette, fried rice, etc.

Review from influenster.com
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Jan 31, 2021
yesenial29
5 out of 5 stars review

This is my favorite

This is my favorite brand of butter. I like that it's healthier than real butter. It has great taste and I enjoy cooking with it. I've baked with it, used it in a skillet to cook eggs, and on toast. I Can't Believe It's Not Butter The Original It is a bit pricey but it does last me a long time. I'll continue to use it anyway.

Review from influenster.com
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Nov 11, 2020
katiemb1008
5 out of 5 stars review

I love the taste of this butter. Although I don't often buy it because it is more expensive and we are on a budget. However you do get what you pay for and if you do want a good flavor I would recommend giving this a try. It is amazing for banana nut bread.

Review from influenster.com
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Sep 8, 2024
JenX
1 out of 5 stars review

I CAN believe it’s not butter!

Recently bought this spread because it’s cheaper than butter and remember it actually tasting like butter when we regularly bought it years ago. Something has definitely changed with its recipe because the flavor now is nothing like real butter. I used it on pancakes and it had a sour taste and thick consistency to it. I will pay the extra couple dollars for actual butter, thank you.

Review from icantbelieveitsnotbutter.com
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Jan 6, 2021
Paul
1 out of 5 stars review

Change it back!!!

We have been using ICBINB for years now and can’t believe how awful it now tastes. I, like many others just thought I got a bad container. Turns out “garbage” is the new standard flavor. IT. IS. DISGUSTING!!! Whatever changes they have made in order to save a few cents, or placate some health food niche, has completely ruined this product. “European Blend”? Who asked for that?! I thought it was perfect before the change. Until the formulation is corrected to its original glory, I’ll be using literally anything else. Looks like 2020 has been bad even for butter alternatives. RIP ICBINB. You’ll be missed.

Review from icantbelieveitsnotbutter.com
Helpful?4MNA1WVHLG8815297760390