[This review was collected as part of a promotion.] I absolutely love I can't believe it's not better!! Great butter and easy to spread. Delicious. Love to butter my toast in the morning. Nice creamy texture and very smooth. Natural taste and nice scent.

[This review was collected as part of a promotion.] If I'm not using real butter, my choice is always I Can't Believe It's Not Butter because it tastes so close. It melts well and just is delicious. Other margarines have a strange color and smell in my opinion.

[This review was collected as part of a promotion.] I can't believe it's not butter brand butter has a very soft, smooth creamy taste that spreads beautifully on toast or veggies or anything you want to put it on for that matter. Healthier than traditional butter and better ingredients price is very affordable.. nice easy to store storage container

[This review was collected as part of a promotion.] Before buying for campaign, i did use this kind of butter for my whole family in cooking. i love these butter as the name of it. I can imeat with bread or easy use as oil for stir fry . Its so so delicious and smell so buttery .

[This review was collected as part of a promotion.] I Can't Believe It's Not Butter! is a smooth, easy-to-spread alternative to real butter with a light buttery taste. It's lower in saturated fat and calories, making it a popular everyday option for toast and simple cooking, though it doesn't fully replace butter's richness in baking.

[This review was collected as part of a promotion.] I received I Can't Believe It's Not Butter! Original complimentary from Influenster in exchange for my honest review, and I'm honestly impressed. The texture is incredibly smooth and creamy, making it easy to spread straight from the fridge without tearing bread. The flavor is rich and buttery and tastes very close to real butter. It melts beautifully on hot foods like corn, toast, and vegetables, giving them that classic buttery taste. I've also used it for everyday cooking, and it performs really well. I like that it feels lighter than traditional butter while still delivering great flavor. It's also nice knowing it contains added vitamins. Overall, this is a versatile, affordable staple that fits easily into daily meals. I would definitely recommend it to anyone looking for a tasty butter alternative that doesn't sacrifice flavor. #Influenster #ICantBelieveItsNotButter #Complimentary #ButterAlternative #Creamy #EasyToSpread #KitchenStaple

[This review was collected as part of a promotion.] Hubby likes eggs and toast in the morning. So I used the I Can't Believe It's Not butter this time with his food. The butter was soft and easy to spread in the toast and melted perfectly. I then used it to cook the eggs in the pan. It was nice as it kept my eggs consistently in 1 spot and not all I er the place. When I served it to hubby he couldn't even tell the difference in the butter.

[This review was collected as part of a promotion.] Easy to spread on your breads and whatever else you want to use it on or in. It tastes very close to butter and is really creamy too I've used it in cookie recipes and grilled cheese and on banana nut bread too.

[This review was collected as part of a promotion.] I received my I can't believe it's not butter from Influenster as a gift in exchange for my honest review. I've been buying this stuff for years and enjoy it on toast, baked potatoes, muffins, corn, pancakes, and many more things. It spreads nicely, is lightly sweet and salty, and has less calories than real butter. Highly recommend.

[This review was collected as part of a promotion.] I made plantain chips using salt, pepper and I Can't Believe it's Not Butter (15 ounce) in a frying pan for an afternoon snack. Overall, I ended up with 4.5 cups by using 2 extra large sized plantains. The ICBINB scoops out like soft ice cream. I was amazed at the effectiveness of this product and the price can't be beat.