[This review was collected as part of a promotion.] I received this just the other day (frozen, lol). Once it thawed out, I was able to do a load of dishes. It was not affected at all by being frozen. It works so amazingly. Food and grease just come off with minimal effort. And the soapy suds lasts the entire time. The scent is very light but is a good lemon scent when you do catch a wiff. I was already a Dawn customer, and this just makes me even more loyal to the brand.

[This review was collected as part of a promotion.] The Dawn dish soap squeeze bottle is a game-changer in the kitchen. The delightful scent makes dishwashing a more pleasant task, and its powerful formula effortlessly cuts through stubborn grime. The convenient squeeze bottle adds to the overall user-friendly experience. Highly recommended for a fresh and efficient cleaning routine.

[This review was collected as part of a promotion.] Dawn Platinum EZ-Squeeze Bleach Alternative Clean Lemon works incredibly well on grease and make dishes squeaky clean. I also use this on tough stains on my clothes as a pre wash stain remover. Excellent product!!

[This review was collected as part of a promotion.] I’ve always been a fan of Dawn but absolutely love the EZ-Squeeze Bleach Alternative Clean Lemon for so many reasons. Not only does it get my dishes clean in the easiest way possible, I love the design and have I can easily set it by my sink and use it any time. It’s my new go to for sure and I highly recommend it to those looking for the best way to clean.

[This review was collected as part of a promotion.] Love the new squeeze bottle design. It’s very handy. Dawn dish soap is the best at removing any grease or stains. A little goes along way, and I recommend this for anyone looking to switch dish soap.

[This review was collected as part of a promotion.] For a number of reasons, we stopped buying Dawn Dish soap. And although it was nice to get the opportunity to try it free again to see how we felt, it’s still something we’re going to pass on in our home. The ingredients are just terrible. I gave it three stars, because it DOES clean well. It just isn’t for us. Always read your labels

[This review was collected as part of a promotion.] I recently tried the Dawn Platinum Dishwashing Liquid Lemon Burst, and let me tell you, my dishes have never felt so pampered! It's like a spa day for plates. The easy squeeze bottle is a game-changer – no more wrestling with the soap like it's in a wrestling match. My dishes are now living their best, squeaky-clean lives. Move over, celebrity chefs, Dawn Platinum is the real kitchen superstar!

[This review was collected as part of a promotion.] Whats not to love when its Dawn. I am a faithful Dawn user and this squeezeable container is perfect! So convenient to replenish your sponge or to squirt into the sink to soak dishes. You dont need much, and a bottle lasts a long time. Get it!

[This review was collected as part of a promotion.] It cleans very well but for someone life myself with a heightened scene of smell using it on my dishes was hard. I could smell bleach when drinking from cups. I decided to use is on my shower doors and it did a great job!

[This review was collected as part of a promotion.] The cleaning power is so much more effective than any other soaps i’ve tried. The lemon scent is not too overpowering and is great. The packaging is nice with the squeezability. The value of it is amazing.