[This review was collected as part of a promotion.] I love original Dawn dish soap so I was excited to try this one. It has a lovely lemony scent that isn’t too strong. It cleans just as good as original Dawn, maybe even better!! This innovative bottle is sooooo convenient to use!

[This review was collected as part of a promotion.] Usually I am a generic store brand product buyer. Using this dawn dish soap has showed me that sometimes buying a brand is best. The soap was easy to use in the ez squeeze bottle and it got my hand washed dishes much cleaner than other soaps I have used. No streaks were left on my glassware and they all feel clean. The smell of the soap isn’t really a lemon smell, it smells more artificial and like it is just plenty of chemicals. Will definitely continue to use!

[This review was collected as part of a promotion.] I love using Dawn and this packing just made me love it 10 times more! it's super easy to clean stains off my dishes and speeds up my cleaning process too! the scent is also great and is the best product out there!!

[This review was collected as part of a promotion.] I’ve always used Dawn but with this platinum I don’t need to squirt very much and I have a sink full of soapy super cleaning water. It is multi-purpose. It gets stuck on food and grease off my dishes, removes grease stains (think butter or oil that splatters) from clothes, and I use it on my dog to make sure he doesn’t have fleas. This stuff is AMAZING!!

[This review was collected as part of a promotion.] I liked how this bottle works and how easily the soap dispensed from the bottle. Works great on cutting grease. Has a nice lemony scent to it. Makes it fresh and clean smelling. I think you should give it a try.

[This review was collected as part of a promotion.] I recently got my hands on the Dawn Platinum EZ-Squeeze Bleach Alternative in Clean Lemon, thanks to Influenster and Dawn in exchange for my review. Now, I've always been a loyal Dawn user, so when this new EZ-Squeeze bottle landed on my doorstep, I was genuinely excited. Let's get straight to the point – this bottle is a game-changer. No more messy soap drips on the sink or struggling to lift a heavy, wet dish soap bottle. The lemon scent is a nice touch, not overpowering, just a pleasant citrusy aroma. But the real magic happens when it comes to dish cleaning. This stuff tackles grease like a pro and leaves your dishes sparkling clean. It's also easy on your elbow grease, so you won't have to wage a battle with your pots and pans. I'm so impressed with it that I'm planning to grab some for my mom, who sometimes struggles with stubborn bottle caps. In short, I highly recommend the Dawn Platinum EZ-Squeeze for a hassle-free dish-cleaning experience. 🍋🍽️

[This review was collected as part of a promotion.] Dawn never disappoints! Works great and gets all dishes squeaky clean. The convenience of the “EZ-Squeeze” bottle is the cherry on top! I honestly cannot live without this product and will certainly be repurchasing.

[This review was collected as part of a promotion.] Let’s start off with the no mess bottle, amazing! No more sticky and unsightly soap drips down the side of the bottle and it dispenses so easily because there is no need to flip the bottle. Grease and food bits clean easily with not much scrubbing needed. Food that has been sitting overnight might need a quick soak with soapy water but after that food slides right off. The lemon scent is not too strong but it is more of the chemical lemon scent rather then a more natural one.

[This review was collected as part of a promotion.] Dawn has always been one of the best dishwashing products, but the new lemon scent is a nice change, especially for those of us who are sensitive to many fragrance. I’d highly recommend Dawn Lemon to anyone.

[This review was collected as part of a promotion.] Great product! Left my dishes super clean,shiny, and smelling great. I love how you don’t have to replace a cap on the bottle and can just squeeze when ready to use. Will definitely be using from here on out!