[This review was collected as part of a promotion.] Our household has always used Dawn detergent but this “platinum” version really is a step up. Baked on stuff on pots and pans came off so easily with a quick soak. I thought our foggy glasses were etched from the dishwasher, but apparently they just needed this detergent and a little elbow grease. A little goes a long way! The lemon scent is pleasant and not overpowering. The “ez-squeeze” is a nice feature but not necessary for me - I think I’d just get the regular bottle next time. I’ll definitely be switching to this dish soap from now on!

[This review was collected as part of a promotion.] I was sent a bottle of dish soap in exchange for my honest review.. As you can see in my video, it works quite well. I unfortunately ran out of time to show you the pot that was soaking in regular dish soap, but I will tell you that the dawn platinum with bleach alternative cut through residual food and grease in my pot much easier than my regular dish soap! It has a really nice fresh smell. I also really love that the dispenser is on the bottom of the bottle. I can’t believe that it took so long to figure out that this is a much better configuration for so many things! It is so much easier to squeeze into my pots and pans with my hands are wet. The bottle is also refillable, which is great for the environment. It also contains no phosphates . Overall, I am happy that I had the opportunity to try this product for free, but feel confident I will be purchasing this again in the future. I never want to spend one second longer doing dishes than I have to! :-)

[This review was collected as part of a promotion.] This product is so easy to use. The lemon scent is very light and pleasing. It seams to have a different formula than regular Dawn. Its thicker and stays in my sponge better. Plus you can squirt it directly into your dishes in a thin stream so you use less.

[This review was collected as part of a promotion.] I was skeptical of the bottle design, sure it would leak but I was wrong!! The bottle design is awesome! You have to give it a good squeeze for soap to release and it does not drip or leak at all after you put soap on something. No mess!! The soap itself was excellent! The light lemon scent was nice and not overwhelming. Highly recommend!!

[This review was collected as part of a promotion.] Love with this product. It is a excellent line of product of Dawn. Great for my dish washing needs and more. I've tried another brand but nothings compares to this one. I will definitely be buying this again

[This review was collected as part of a promotion.] Dawn Platinum EZ-squeeze is exactly what the name suggested! Easy! The clean lemon smell is mild but pleasant. It overall made it easier to wash my dishes between the cleaning power and the easy bottle.

[This review was collected as part of a promotion.] Dawn is the equivalent to your favorite pantry staple in our household. No other dish soap compares or is more versatile. Having extremely sensitive skin, I have to carefully choose my products. I also like for products to work the first time, this Dawn Platinum Bleach Alternative was no let down! It handled my oven & pots with ease and left both spotless. No marks left on my new dish towels.

[This review was collected as part of a promotion.] I really like the design of this bottle. It is so easy to use with just one hand! Just pick up and squeeze- so easy! I like the broad base it has so it doesn’t easily tip over. I like that it doesn’t even drip, so not messy on the counter. In addition to that, it cuts through grease so well and makes my job washing pots so much quicker and easier! It rinses off easily and has a pleasant scent too. I think the lemon adds to cleaning well and to the pleasant fragrance it gives off. I think the lemon also helps cut through the grease on the pans after cooking in them and even when you have your clean up a pan after frying. You should try it!

[This review was collected as part of a promotion.] I love dawn because it cleans your dishes and it leaves no residue and grease and it smells good too. It was pure and has no added water so you only need a little bit in the sponge and it lasts long. And it’s also easy squeeze bottle so it’s a plus

[This review was collected as part of a promotion.] I love love love this product. It DOES NOT TAKE MUCH AT ALL!!!!! I feel like this product cut right through grease, but most importantly, it did not leave residue on my dishes. I give this 5 stars and will be switching to this brand.