My 7 year old loved it. If you like Kix cereal they will like this cereal, it taste just like Kix but with the color blue to it. It adds no extra flavor its just the color but, my daughter was happy with this cereal. I like that its not over dosed with sugar only 4g. If you like the cereals with loads of sugar on it then this cereal is not for you.

If you like kix cereal, you'll love this too. They taste pretty much the same and there is no chemical taste like the other reviews mentioned. The coloring is also natural. The blue color is from spirulina instead of blue40 or something similar. It's also low in sugar too, win win!

Kids didn't like it.

kids didnt like them

Yep, they're bland and not super sweet - if you're used to heavy sugar cereal you won't like this. Personally I'm grateful there's a cereal that is low sugar and not full of artificial color! We eat kix all the time and i was super excited to see the Bluey version - tastes exactly the same.

I saw this cereal when I was shopping with my daughter, who is a Bluey fan. I happily bought some. A few days later I tasted it. I was expecting it to taste like Kix. That would have been wonderful! Unfortunately it had a horrible aftertaste that I couldn't get rid of. I tossed it in the trash.

My kids love this cereal. I love that it has a lower amount of sugar and has no artificial dyes. It's a lightly sweetened cereal that reminds me a lot of Kix.

First lets think about this cereal compared to all the others. SUGAR is a major component. this cereal may not be sweet, but its much better than those with sugar. Lets review- Captain crunch has 44g of sugar, so of course kids love it. and that's just one of kids favorite. I give my kids tis cereal because i don't want them high on sugar. the more they enjoy it, the less they would want something that taste overly sweet. My kids do not like any type of sweet cereal, they actually prefer plain cheerios. So does this cereal taste great, NO, its taste less with a crunch and that what cereal should be like- you want to add sugar, give them flavored milk. and whats' a BLUEY?

Well if you are looking for a good easy breakfast with low sugar, fruits and veggies and some fiber. My granddaughter loves it. Bluey cereal does not have any bad colors and preservative additives that cause health concerns. All around a win for me.

Flavorless