I am totally disappointed. We have used ultra strong for many years and much to my dismay on my last purchase of the big pack, I open and we have small little baby rolls. If I wanted to have small little rolls I would buy the discount brand that was known for small rolls. Did you think we wouldn't notice? Could you not have notified customers and let them make the choice if they wanted their nice big rolls replaced with the little baby rolls on their next purchase. Not a happy camper!

[This review was collected as part of a promotion.] The first thing I would want you to know is that this product is great, not only does it last longer but is very soft. The whole family enjoys this brands and believes it is superior to any other toilet paper out there. My kids always tell us to get the toilet paper with the bears. We only buy charmin because it is the best bang for the buck.

[This review was collected as part of a promotion.] I loved the Charmin Ultra. It was soft and it lasted as well. I felt it does a lot better compared to it's competitors I have tried. I would recommend it to all my friends and family. I will be purchasing more for sure.

[This review was collected as part of a promotion.] I was so excited to join the Charmin Ultra Strong campaign but I was left disappointed. If I were just rating the strength of the toilet paper I would rate it 5 stars. It really is strong which requires using less and it doesn't leave a shredded mess behind. The reason I had to rate it 2 stars because it just wasn't anywhere near soft. I felt like I was wiping with a piece of sandpaper and it was really uncomfortable! Overall, I would be willing to try other Charmin products that are softer, but Charmin Ultra Stong isn't the best option for me.

I have used Charmin Ultra Strong for years and loved it. But, when I opened the pkg I had just bought I was shocked at how much narrower the sheets are. Not just a tiny bit smaller but 3/8" narrower. I never wanted to try another brand as I loved my Charmin, but now I will be trying some others.

[This review was collected as part of a promotion.] I loved the charmin Ultra strong toilet paper. It was a strong toilet paper. I absorbed really good and didn't tear/rip when using. It has all the aspects that I am looking for in a single roll of toilet paper.

[This review was collected as part of a promotion.] I was excited to try this new toilet paper. I have not used much of Charmin's products before. After using this product, I can't say I was overly happy with it. The toilet paper was very durable, and worked well. However, it was not very soft, and often left me a little sore after using.

[This review was collected as part of a promotion.] Charmin Ultra Strong is the best toilet paper available. It is soft but strong. It seems to last longer than other toilet paper, even stuff with the same size roll. I think it is the perfect combination of strength and softness. I refuse to use any toilet paper other than this. You can use less of it than regular toilet paper and get the same clean.

[This review was collected as part of a promotion.] I am one who doesn't like change especially when there is no reason. I believe that you shouldn't try to fix what's not broken. Our family had been using Costco brand toilet paper for a long time especially after hearing about all the research they put into designing their toilet paper. I was skeptical to try anything else but decided i would give Charmin Ultra Strong a try while doubting it could compete against the Costco brand for softness and strength. Boy was I ever wrong. To prove this, I did a little test by putting 2 rolls of each brand in every bathroom without telling anyone. The Charmin Ultra Strength quickly disappeared while the kids complained about having to use the old toilet paper because the new was all gone. Even my wife noticed the difference while using it to put her makeup on. She said there was hardly any lint dust with the Cgarmin Ultra Strong. Thanks Charmin for a great product.

I used to buy Charmin Ultra Strong 2 ply always, I could even get the large rolls to fit. The Mega rolls do not fit on the roll holders, I can no longer find the non-Mega sizes. I find the marking 4=36, for more than the obvious mathematical reasons, particularly irritating under the circumstances.