[This review was collected as part of a promotion.] The Charmin Ultra Strong is as soft or less than the store brand. It does absorbs a great deal. However, I felt like I had to use more to wipe. Having kids in the house I felt as we did go through it pretty fast.The package indicates you can use less but in my case I felt that wasn't true. I prefer the cost savings of the store brand. My husband thought it wast as soft as I thought.

[This review was collected as part of a promotion.] Super soft, super efficient, super paper. This really does have all the qualities of a great toilet paper. Everybody in the family was really impressed with and have requested we buy it for ever more!

[This review was collected as part of a promotion.] Charmin Ultra Strong has to be one of the best toilet tissues I have tried. After going through many different brands, I have finally found the one. Charmin Ultra Strong is a good, durable yet soft toilet tissue. It does not leave you feeling unclean or fall apart. All around great product!

I have been buying this for years. Only tp I purchase. But I just bought some and I am not sure what you have done since COVID but this tp is horrible. It is so rough my poor little Hiney is hurting. Guess next time I will shop around instead of just buying what I have for years since you wanted to change your product.

[This review was collected as part of a promotion.] the charmin I used wasn't anything too special it felt like any typical double roll brand..charmin has always been a reliable brand name.but this product isn't anything new and special..it worked like any other toilet paper I have ever used before.

[This review was collected as part of a promotion.] i don't mean to be gross, but i am hard on toilet paper, so this stuff was just what i needed. I had never heard of this stuff before (my wife does ALL of the shopping in our household, especially for toiletries, so when i got this mission, i was pretty excited. i mean, i love all the stuff i get to try, but i ALWAYS need toilet paper. EVERYONE does! this has been the most useful mission i have had. maybe a better word is practical. I have been having a lot of oh, i guess ill just say it, "pooping" issues lately, so this TP has gotten lots of use. (i sure hope no one i know sees this review--i don't think they do--hahaha), and it really has been holding up. in other words, it lives up to its ultra strong name. it isn't the softest tp i have used, but it doesn't scratch or hurt or anything. i have 1 1/2 rolls left from the package i got for free, so i will use more of it and keep you posted on if i feel the same in a few more days. so far i am impressed, and i plan on telling my wife that this is the only kind of TP i want in my bathroom.

[This review was collected as part of a promotion.] This is the only toilet tissue we use.It is not only the strongest but it's also very soft. It is very nice to use without the fear of it tearing up or shredding. We buy them in the mega rolls so they last for a long time. I would never give up or switching to another brand ever

[This review was collected as part of a promotion.] the new charmin ultra strong tissue is great! I used it with my allergies to wipe my eyes and it was very soft and didn't even rip or tear, I then wiped and blew my nose, gross sounding I know but this tissue held up great! its so soft and felt like a strong feather soothing my sinuses.

I love this product, made my sister a convert. Only downside is my recessed holder won't take anything but the double role and I guess that doesn't exist anymore, very disappointed. I have to use the roll on the counter until it's smaller and can be put on the holder.

[This review was collected as part of a promotion.] This TP lives up to its name. It is strong for single-ply TP. It is as strong as 2-ply TP, but not as soft as 2-ply. Not sure what the market is for this though. If you have a septic tank or low-pressure toilets, this TP could be too strong for it. If you don't have such worries, then it's not nearly as comfortable as 2-ply. So perhaps this is the TP for the environmentalist since it's supposed to require less paper to make then traditional 2-ply.