The formula in our Original Liquid was enhanced in November 2017 to tackle tough body soils which can get caught in clothes and cause them to get dingy and smell over time. Please know your feedback and satisfaction is important to us, so we’ll be sharing your comments regarding the formula and scent with our team. We’d also like to help get you back to the great clean you’ve come to expect from our detergent. Could you please give us a call at (800) 879-8433 when you have a minute to chat?

We're sorry you dislike the newer Tide Original scent, Bnmorgan. We're always working to improve our detergents and this newer fragrance came out on top when tested with consumers. However, if you prefer a milder scent, you may want to try Tide Mountain Spring which has a fragrance closer to that of the old Tide Original fragrance. We'd be happy to help further, please call us at 1-877-256-3265 when you have a moment.

While we're sorry to hear that you're not a fan of our freshness update, Lisa, we appreciate your honest feedback and we're letting the rest of our team know that you'd like to see some changes made to our Original scent. In the meanwhile, we would never want to leave you without the awesome Tide clean that you know and love, so we'd be happy to help you find a new favorite. We recommend checking out our Mountain Spring scent, as it's pretty similar to our old Original and we think you'd really enjoy it. We'd be happy to have you try some, just give us a call at (800) 879-8433.