While we're sorry to hear that you're not a fan of the freshness update we made to our Original scent, rest assured we're letting our team know that you'd like to see some changes made. People like you, people who love Tide and its scents, are core to our motivation and we do continuous research on how to serve them better. In the meanwhile we recommend checking out our Mountain Spring scent, as it has many similar notes to our old Original. We'd be happy to have you try some, just give us a call at (800) 879-8433.

Please reach out to us at your earliest convenience, we'd like to collect further details from you about your experience. You can reach us Monday through Friday, 9:00am - 6:00pm EST, at 1-800-879-8433. Thank you, and we look forward to hearing from you.

We did move our old Original scent over to our Mountain Spring, so you should still be able to get the great freshness that you love! We'd like to take a look into the bottle of Mountain Spring that you purchased so we can see what might be going on, please give us a call at (800) 879-8433.

We very much appreciate your loyalty to Tide, and we would never want to leave you disappointed. People like you, people who love Tide and its scents, are core to our motivation and we do continuous research on how to serve you better. Inspired by what people told us in our research, we enhanced our Original scent to provide a longer-lasting freshness experience. We're sorry to hear that we didn't hit the mark for you, but rest assured we're letting the rest of our team know that you'd like to see changes made. We would never want to leave you without the awesome Tide clean you've come to know and love, so we'd be happy to help you find a new fave! Have you tried our Mountain Spring scent? It has many similar notes to our old Original and we think you'd really enjoy it! We'd be happy to have you try some, just give us a call at (800) 879-8433.