I liked the sound of High Efficiency but when I saw the look I was done: Plastic bottle. Certainly, you know, recycling of such bottles is a joke. Boxes with powder make much more sense; you get more for the volume without the plastic. I see you have goals for sustainability, but they remain goals. Despite goals, you don't admit what is going into the wastewater now. No, no Tide for me.

What in the world happened to the wonderful, clean smell of original Tide liquid??? My clothes smell like a cheap perfume factory now, even after washing the entire load for a second time with NO DETERGENT! The new scent is so overpowering, that I get headaches when I walk into my laundry area where my clothes are hanging to dry. I purchased 4 big jugs of this detergent, and now I have to return them to the store! I've been a loyal Tide customer for over 30 years! Wow!

[This review was collected as part of a promotion.] The detergent smells great and my clothes always smell fresh for days. Easy for traveling purposes and storage. Tide always comes in different types for all different skin cares. Only thing I would like for them to do is make is spill proof.

[This review was collected as part of a promotion.] Over the past decade, I realized that we we have slowly moved away from Tide to more natural options and after using it again for the first time in years, I think we will be switching back to Tide Original. Clothes seem a little bit cleaner and sports clothing comes out clean and funk free, which is a must in our household. My favorite feature is the clean, lasting fresh scent. It simply can't be beat.

[This review was collected as part of a promotion.] I like the tide laundry detergent. It claimed in my clothes very well and it smells really nice. The packaging that it came in was very good including the box and the wrapping. I would recommend this laundry detergent to everybody.

[This review was collected as part of a promotion.] I use Tide Original Scent Liquid Laundry Detergent for our family laundry. The scent is fresh and clean but not perfumed overpowered. It removes the stains, smells, and dirt from our clothing without damaging the fabrics. The sheets and towels always keep their colors . Easy to use with the measuring cap and can adjust the amount of detergent for the load size. Tide is a three generation laundry detergent for our family because it is so dependable.

[This review was collected as part of a promotion.] I received this product to give my honest opinion. I really like how well this product cleans all my family's laundry. The original scent is not bad either, it has a fresh odor that my family really enjoys. The 64 load bottle is enough to last our family for about a month in a half. This product has a thick consistency and is more concentrated than ever. I will definitely purchase in the near future and recommend for others to purchase as well.

[This review was collected as part of a promotion.] It's tide so it's recognized as a quality brand. I love that this isn't heavy on a scent and smells clean. I love how my whites don't look dingy when I use this. I love using this on my towels and all of my laundry. Tide is definitely a product that I recommend to others!

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