As others have suggested, it would be great if there was more contrast in the cap color for easier measuring. Also, how about changing the shape of the bottle, make it shorter so it will fit upright in the pedestal drawer of a front load machine. I spent the big $$ to get the pedestals, and I'd sure love to store my detergent there. (I don't trust laying it on its side)

Wow! Can you say…stink, stank and stunk? I cannot believe how much your NEW scent smells like a can of Lysol. It doesn’t smell remotely clean. It smells like I’m trying to cover up an odor or sanitizing my home from the flu. Going in the trash and will go back to Arm n Hammer. I know this company is killing your sales and for good reason.

[This review was collected as part of a promotion.] I cannot get over how well Tide Original cleaned my clothes. I had a few stains on my top I was wearing while cooking so I put Tide on it for a stain remover IT WORKED AWESOME! I have not bought tide in years however I think I will be buying Tide frequently. My clothes smell fresh and good. I am very impressed with how well it worked on my family's clothes.

I have been using Tide original scent for over 25 years. It's all I use when not using Unscented! Now, the scent is different. It smells like cheap perfume, just as bad as all the other cheap detergents out there. I have always used Tide because all of the other products leave an obnoxious smell on my clothes. Now I can't even use Tide!!!!! Why did you change the scent?

OMG, the new scent is driving me crazy!!! I've spent all day at work wondering what the heck this horrible smell is only to realize it's my pants!!! I did not wash my own laundry this time and was in a rush to get ready for work so I didn't notice when I put them on. After going online and discovering that several people are not happy about this change, I'd like to add my name to the list of people who will not be buying your product until you change it back!!!

[This review was collected as part of a promotion.] Tide is the ONLY detergent I will EVER buy! I love the smell and how clean it gets the clothes! I have 3 dogs and we have a creek in our backyard, so they are ALWAYS jumping on me and things! Then my boyfriend works construction. SO, I need something that is TOUGH on stains but gentle on fabric! Tide is it! I will and have ONLY ever used tide! If it works, why change it?!

[This review was collected as part of a promotion.] Tide is not only the BEST detergent I'e ever used but the ONLY detergent I have used for 10+ years! This detergent is great for everyday use. It has a nice classic scent that stays even after the clothes are dry which is great. My clothes were left stain free and odor free after using this tide detergent. It also does not fade the coloring of our clothes which I was always worried about. Love the product. I highly recommend this laundry detergent it is another great product from a trusted brand.

Tide is and has been for a long time a fantastic detergent for all kinds of materials. I also use it for handwashing, the added benefit is it bleach is out my nails to a very bright white… However I took a star off precisely for that reason: tide is so strong that it will make your clothing fade faster than the life of it.

[This review was collected as part of a promotion.] Currently use this product in cool water with our front loader washing machine. Sometimes use in express loads or bulky/bedding load. It works well with minimum scent. I use very little of the liquid.

[This review was collected as part of a promotion.] I grew up with Mom using powdered Tide so I continued the tradition but then got married and my wife had her brand so I stopped using Tide. Tried the original liquid Tide for the first time the other day because of new puppy towels, bedding, etc. My wife was amazed at how clean and fresh smelling the pups stuff came out thatnwe are now using it on our clothes. Thanks Tide!