This pumpkin roll is spongy, not over baked, and the Perfect amount of sweetness with the smooth filling and lightly coated powdered sugar. I would recommend buying this VERY SOON before they sell out! You won’t be disappointed taking this home, to work or for your next gathering.

We have bought these every fall for years and it used to be amazing, but now it's way over-spiced and over cooked - it is MUCH darker in color than they used to be. Way too much nutmeg and cinnamon so you don't get much of the pumpkin flavor, itself. Sad that they clearly have changed it.

Pumpkin rolls are one of the great pleasures of fall. Pumpkin rolls are difficult to make, so I always prefer to buy them. I am so happy Sam's is carrying my favorite fall dessert!! This product has the perfect amount of pumpkin and cream cheese. It is culinary perfection! I always have to eat some and freeze some. Frozen pumpkin rolls are divine! It is the perfect dessert for a get together or just to brighten your day with a special treat!

The pumpkin cake role has very good flavor as does the cream filling but the outside layer was very very dry. The packaging isn’t airtight. Maybe if it was wrapped in plastic on the outside it wouldn’t dry out. Or maybe a glaze or something on the roll to hold in moisture. Again it was very good in flavor and I had to spread the cream to outside to soften the dryness.

I’ve never had a bad bakery item from Sam’s until now. The cake was very dry and the filling had very little cream cheese taste. I thought I had just gotten a stale cake but after reading other reviews, I guess it’s supposed to be that way. I won’t buy again.

Has a lot of pumpkin spice flavor which I like. Icing is very good and good texture- almost like butter? If you don’t like cakes on the drier side this is not for you. I had it with coffee and it was very good. I do think the pumpkin cookie butter bar cake is much better , but that is more expensive so for this price point this cake roll is good i think.

We were really looking forward to trying this delicious looking cake. The pictures in the flyer looked yummy. What a letdown. The cake was so dry and had minimal pumpkin flavor. The filling tasted more like ultra sweet frosting then cheesecake. Really disappointing.

This was a very dense cake with just the right amount of spices and the cream cheese filling is sweeter than the cake perfect combo in my opinion I would recommend this cake foe holiday or just any family gather. The price is well worth it as this is a large roll.

It’s surprising to see how different this is made at other stores from reading other reviews. My roll was soft and firm and the frosting was just the right amount of sweetness. I found this to be a top dessert for Sam’s club bakery. I definitely recommend, yummy with donut shop coffee as well!

5 stars for the cream cheese frosting!!! They hit it out of the park with the frosting!! Please Sam’s Club use this frosting for the cream cheese cinnamon rolls. The cake was bread like. Delicious flavor, just dry. To see a video of this cake check out my instagram: desertfoodie88