This is my go to. Not too “spicy” and keeps my teeth clean and white. I'll go between this and the all white Crest tube - both really strong!

Our holygrail for toothpaste. I used to have braces on so this one helps keeping my teeth “not too yellow” during 3 years of braces treatment

It is a good toothpaste. Very affordable. I can't call it special but my teeth like it. It has a good fresh taste and smell and very gentle.

I definitely noticed a difference using this product along with the mouth mash. My teeth were definitely whiter.

This is my favorite toothpaste but recently I can't tell a difference in color. I think we're going to be switching to a new toothpaste.

Want squeaky clean teeth plus pearly whites? This should be your go to toothpaste with minty fresh breath

This toothpaste is so amazinggg I love it so much, I've been using this stuff for a little bit over a month and has done such an amazing work!

My favorite! I've been using this for years & I don't have a reason to switch! It's not harsh on your gums either.

This is by far my favorite whitening toothpaste! It tastes good and keeps my breath and teeth feeling and smelling clean!

I love this toothpaste I use this more I really do it works really good on my teeth I would get it more but can't at the moment