I'm not too picky with toothpaste but I do find a difference in the whiteness of my teeth while using this brand. I would recommend it

I have braces and I feel like this toothpaste does the job for me. I drink tons of coffee and this toothpaste In particular keeps coffee stains away!

It works nicely. I have a sensitive mouth so it isn't something I use anymore. But yes it's effective

This toothpaste is the best. It tastes like mint and makes your teeth feel very clean. The texture is good on this one too.

Love this stuff!! Does a very good job of getting surface stains off of teeth. Leaves me feeling fresh and minty after every use.

Leaves my teeth clean and my breath fresh. It doesn't whiten them crazy but helps keeping them from a yellow color if you keep up on your hygiene.

Love this . Use with whitening strips works amazing . Teeth are white and smell amazing . While family has begun to use it

This is a little more expensive then other tooth paste, but it works great! I could tell my teeth was whiter in just a couple of uses

This product has really helped with whitening my teeth. I've been using it for awhile now and it's a great toothpaste.

This is by far my favorite toothepaste for keeping your teeth extra white! Especially if paired with crest whitening mouthwash