super super minty but i love the way it makes my breath smell. keeps my teeth clean and helps with staining too

After using it leaves the teeth sensitive and fragile but does help whiten the teeth after.Nothing really needs to be improved.

It doesn't burn as bad as other whitening toothpastes, doesn't cost too much and it's a good size tube

Makes my teeth very white after about a week. Tastes nice and minty and the good breath lasts for hours

Love it! Works fantastic! Tastes great and I had great results! I started seeing improvements within 2 weeks! One of my favorite ones of all time.

It works the same as other toothpastes but in all honesty i don't think it's worth the extra money for it to say that it whitens your teeth.

So minty and so fresh but I wouldn't call it white whitening toothpaste DIDNT really do the job as well as I expected

Nice flavor, but definitely not good for sensitive teeth. My mouth was very sore after two or three days of use.

Works well for a clean minty fresh breath however I didn't feel like my teeth were getting any whiter.

I love this toothpaste! It leaves my teeth super white and clean! And the flavor is not overbearing.