i've been using this toothpaste for forever!! it keeps my teeth looking super white without harsh chemicals! also provides for healthy teeth so less time at the dentist and has a great scent! i highly recommended this product to anyone, especially if you are looking for an easy way to whiten your teeth

Best whitening tooth paste on the market! I love how white it leaves my teeth day after day! I have bought numerous tubes of this tooth paste and it never disappoints. This is great and locally convenient at most grocery stores and pharmacies and really gets your teeth super white.

I tried this brand when it first came out and I wasn't as happy with it as I wished.  I was using it 2x a day, as recommended, but I feel like it didn't get my teeth as white as promised.  I prefer Rembrandt for whitening.  It was okay, but expensive and I don't think I would purchase again. 

I literally use this EVERYDAY! I'm super picky about toothpaste and this doesn't foam up too much when I use it. I have a very sensitive gag reflex and this is the inly toothpaste I'll use. It also whitens very well but also cleaning, leaving my mouth very fresh!

I have been using Crest 3 D white whitening toothpaste for years. I get so many compliments on my white smile and this is the only trick in my book. My teeth are too sensitive for whitening products but this paste has been effective with no discomfort.

I've been using this product as long as I can remember. It's my go to toothpaste. I believe it works fairly well, however, it isn't absolutely whitening so you'd still have to use a whitening treatment with it. Other than that, it leaves your breath super fresh and nice.

Look no further if your looking for a good toothpaste that Removes stains, brightens your teeth and gives you minty fresh breath I'm a firm believer of this product I stand behind this product. This product meet my expectations so I'm def one happy and satisfied customer.

While I prefer the Crest Brilliance line the most for whitening, this product is a close second. It is also slightly cheaper, so if my favorite is not on sale, this is my go to. I don't think the whitening power is as strong, but it leaves your breath smelling a bit better.

I've never had any issues with the whitening aspect of this toothpaste causing sensitivity, and I have experienced sensitivity with other products (namely white strips). It's a very decent toothpaste. I wouldn't say my teeth are blinding white, but this toothpaste has given me teeth that are more white than my peers, without having to put in any additional effort.

This is the best toothpaste ever . I enjoy this so much if I haven't brushed by teeth twice a day or missed a day. No matter what they're still shinny and white . This makes my mouth smell so good and it works fast . Worried about drinking too much coffee? Well you don't have to be when you have this .