Taste great! My teeth are strong and really white! My dentist always compliments me when I go in for my checkups

This has been my go to for months now. I could tell a huge difference after the first week of using it.

good product smells really really good lasts a long time makes your breath smell nice and fresh very very good use twice a day

This toothpaste is the best! It the best whitening toothpaste that I've tried!! I don't use any other kind.

I've used this toothpaste for years! I like that it brightens my teeth without an over powering mint flavor that other brands have.

I love crest and Colgate toothpaste. I don't know which one is best, but either way I love all their toothpastes including this one.

Cleanest mouth ever! Feel so fresh and clean after brushing! Goodbye bad breath hello sweet mintiness!

I've been using this toothpaste for several years. It has a minty flavor that doesn't burn your mouth and makes me feel clean after every use!

Keeps my teeth very white with all of the coffee and red wine that I drink. Also keeps my mouth tasting fresh for awhile after brushing my teeth.

Love this toothpaste! Makes my teeth feel clean and fresh! Only toothpaste I buy! Doesn't irritate my gums like other products!