I like the way that this toothpaste suds up and makes it feel like you have really cleaned all the teeth

I stopped using this toothpaste because of the little plastic beads within them. It worked well but I am not a fan of the beads.

completely cleans my teeth but also keeps them white with really low maintenance. been using for years

Want pearly whites? This is the toothpaste you NEED in your life! After a couple days your teeth are already noticeably white it's crazy! I love ittt

i feel like i'm constantly buying a tube of this but it leaves my teeth feeling clean and a minty, refreshing taste in my mouth

Been using this for as long as I can remember! Best toothpaste and I don't feel like I've gotten a true clean when I use anything else.

I am a braces wearer and this toothpaste keeps my teeth white without sensitivity. I definitely recommend.

I love this toothpaste because it really does gradually whiten the teeth. It is also just a strong minty flavor that leaves the breathe fresh

All time favorite toothpaste. I never reach for or buy anything else. It keeps my teeth clean and breath smelling fresh.

I like the taste and I can notice a difference after using for a bit! Effective and pretty affordable for what it does!