This is the best and most effective toothpaste that I have ever been able to use. It leaves your breath feeling so fresh after words

Wish it whitened better. I'm not a huge fan of the flavor of this particular brand. It got my teeth clean though, isn't that what matters most?

I don't use any other toothpaste. The fresh minty scent makes me feel clean and I can see my teeth whitened.

I haven't really seen any real whitening going on, but it has made me feel like it's doing something

I like using this because it makes my mouth feel clean and whitens my teeth! There is nothing wrong with this product.

The only toothpaste I will use! Makes teeth noticeably whiter if you use it everyday without the pain of whitening strips etc

This toothpaste really does make your teeth white and it doesn't taste too terrible either. I would say it is worth the price it's not too pricey

I just love how my mouth feels after i use this. My teeth do seem whiter as well. Not a crazy amount of white but just extra clean

It's my favorite toothpaste because it doesn't cause and sensitivity and I have been using it for awhile.

I've use this toothpaste for years and it seems to help keep my teeth very white between coffee and other foods