I use this toothpaste often. It is very light and refreshing while also helping whiten. I do not notice dramatic whitening differences, but still effective!

A great toothpaste that I would highly recommend. It’s effective and it has a good taste to it as well. I wouldn’t change a single thing about his product.

Honestly I can’t use any other toothpaste. I don’t feel that anything cleans my teeth the way at this does! I wish it came in bigger sizes. I’ve tried other whitening toothpaste but nothing has the effect this does.

This is my “go to” toothpaste! It actually whitens, & leaves your breath smelling good. Cons: Not for sensitive teeth!! The reason I’m giving this 4 stars, I’ve been having to switch back & forth lately using a more sensitive toothpaste.

I’m not sure if this toothpaste actually whitens my teeth, but it doesn’t irritate my sensitive teeth and it makes me feel clean. I’ve been using this toothpaste for years and I’m satisfied with it.

This is my favorite toothpaste! It always leaves my mouth feeling fresh and minty. I feel like it definitely does some whitening too when used regularly.

Great fresh taste, but honestly I don’t see a huge whitening effect anymore. It may be that it’s best used in conjunction with their other, more intense whitening products like their whitening strips.

This is my go to toothpaste to cleaning my teeth not only does it clean my teeth well but it gives me that fresh and clean after feeling as well. I would most definitely keep using and also reccomend.

I am a coffee drinker but I find this keeps the stains from forming on my teeth. The after taste is also decent and not terrible like I have experienced with other brands.

Holy grail item! I switched to this toothpaste a couple years ago & I don’t think I’ll ever purchase anything else. Keeps your breath fresh and your teeth super white. I get compliments all the time about my teeth and I swear this is the reason.