This has been my go-to for a while. I only switched because I needed whiter teeth for my wedding and this just wasn't crossing that threshold. It has a great minty taste to it, and it's great for an every day kind of toothpaste. I'd recommend it. 

You can see the whitening just after one brushing. Leaves my mouth feeling so clean. I have loved this product ever since it came out. This is the best whitening tooth paste on the market in my opinion.

I really like this because my teeth feel super smooth and look really white after!! I wish it wasn’t expensive for toothpaste but I would definitely buy it again!

This product has helped whiten my smile and make it a lot cleaner and brighter! It has a great flavor and it leaves my breath smelling spectacular. I use this toothpaste all the time!

This toothpaste really does whiten! I only use this toothpaste for my kids and I. Its really cheap and you get alot of product. I will always recommend this to friends and family.

This is my favorite whitening toothpaste. It doesn’t make my teeth sensitive like a lot of other brands. It keeps my mouth fresh. I use it twice a day. I will keep using it and recommend to others. I already got my sister hooked.

Yes yes yes! Only toothpaste I like! It leaves my teeth white and fresh and I always get compliments on my teeth! Taking care of my teeth is important to me and using this definitely allows me to do that

We have definitely tried out quite a bit of different brands of toothpaste and after buying and trying this one out, we have not looked back. The only brand we will continue to use. We’ve used the charcoal one and loved that one as well.

I don’t think whitening toothpastes actually whiten, I see no improvement in brilliance after months of use. I like the taste of this product though and also it does a good job leaving the teeth clean feeling.

This is the best toothpaste I’ve ever used. With this toothpaste you can see a fast change in the whiteness of your teeth! And it makes me feel refreshed and clean every time I w#clean my teeth!