I used this product for a while and I never really could tell the difference. It never made my teeth any whiter and I wasn't paying the extra price for regular toothpaste that doesn't do what it's supposed to.

This is my go-to toothpaste. I always buy it. It tastes fine, very refreshing and minty. However I don't notice my teeth being any whiter than they were before starting to use this product, so I don't think it's very whitening.

Great price and only brand we buy. Never have any issues and keeps our teeth feeling fresh as well as our breath and the smell last longer than some brands I've used. Definitely will only buy this for our house.

It's good for an everyday toothpaste to prevent yellowing, but my teeth never were whitened. My teeth just didn't get any more yellow. I like it, and it leaves me feeling fresh, but the whitening factor could use a little work.

Just recently bought this and I love it. Good minty taste as in it's not over bearing like others. And I can tell a difference in my teeth already. So I bought a believe a 3 pack it lasts just about as well as others

Favorite toothpaste! Not only gives a great minty fresh finish, but the gel isn't too thick or grainy when brushing. Removes stains and keeps my teeth white in between whitening with the brands white strips.

This is my go-to toothpaste. I cant tell a huge difference between when I started and now but I drink a lot of coffee and my teeth definitely are not crazy yellow so it must be doing something!

My favorite toothpaste. It tastes good and isn't too minty. I like using this and keeps my mouth fresh. The whitening aspect could be improved though.

I love this toothpaste. Pairing this with the mouth wash works really well. I always like to wait a while before I drink anything because I feel the longer it sits in your mouth the whiter your teeth get

Not a fan of the taste of leaves in your mouth and it does not last as long as you would like. I tired using this because of the lightning effect But I was left severely disappointed. Overall I would recommend other brands over this one.