This will always be a favorite. It's a continued rebuy in my household. Does the trick and keeps my teeth looking sparkly and white.

I really enjoy this brand of toothpaste. Keeps my teeth white while leaving me with a minty fresh mouth.

It works so good and keeps your breath smelling good and recommended these to anyone ! It is a great tooth paste and smells so minty

My teath are sensitive but this toothpaste has helped me with whitening them and keep my breath fresh and clean

I've used this toothpaste for a while now and it does do a good job in keeping my teeth nice and clean! It doesn't really get my teeth whiter though!

Love this toothpaste. Clean and refreshing. Whitening powers work great my dentist has even noticed lighter shades to my teeth at every visit!

I got this toothpaste a few weeks ago and I adore it. Powerful whitening, no sensitivity, and tastes good, makes my mouth feel fresh. NEVER DISCONTINUE!

Tastes great and my teeth feel super clean after I use it, but the tube doesn't last long! I brush my teeth twice a day, and I feel like I go through a tube in 2 weeks.

This is my all-time favorite toothpaste! It does everything it claims to do - it keeps my teeth super white and shiny and I really like the way it tastes. I recommend pairing it with the whitening mouthwash and you'll be blown away by how white and glowy your teeth look!

I like the minty fresh feeling and knowing my teeth are whitening with each brush. As for the oral health implications, I can't say. I take care of my teeth. Other than that I definitely recommend using this product at least three times per day, everyday, infinite. Others will thank you as well.