Literally keeps my teeth white as possible with the amount of coffee and dark drinks I consume. I always get compliments on how white my teeth are and that’s literally all I do besides the occasional white strip when something actually important is coming up!

I found this on clearance and bought it because we needed toothpaste. We love love love it. The clean you feel after brushing is like no other. The flavor is fresh and nice. It's a deep amazing clean. Teeth are little whiter after using for few weeks. It's a little expensive for my taste for toothpaste but it's whitening so guess it evens out.

Not surprised to see this is number one on here ! Definitely a great tooth paste And a reasonable price too. I've tried the whole line of them and like them all but this one is my favorite and you can see results after 1-4 uses so that's great ! Helps with coffee and caffeine ans nicotine stains ! I highy Suggest and recommend this or any of the line :) great stuff ! I've tried lots of different tooth pastes for whitening and thus rocks 

I've been using this toothpaste for years. It effectively whitens your teeth to an extent. It does a good job at freshening your breath, and the mint doesn't taste super harsh. I enjoy this product and it's always worked for me, but I wish it was more eco-friendly.

The reason why I give it a 4 star and not a 5 is because The (whitening) part is true but you don’t see any results unless you use a whitening mouthwash along with all the other whitening products. Other than that it does a very well job for cleaning of your mouth.

I’ve been a life long Crest user. I’ve used this product, and it does throughly clean the entire mouth and aids in fresh breath and cavity protection. However, because I still drink tea, coffee and red wine, it or any other toothpaste isn’t going to give me radiant, white teeth by brushing alone. Also, because I have developed mild gum deterioration issues from over brushing and using abrasive toothpaste, my dentist has recommended me to switch from whitening toothpastes to sensitive ones. But for someone with with perfect oral health, this is would be a great toothpaste.

This is the only toothpaste I’ve used since 2016. I usually get the value pack. It gives me a nice minty feeling and I immediately notice my teeth are whiter. I don’t use teeth whitening strips as it makes my teeth too sensitive, but I find this works just as well.

As an avid coffee drinker, I swear by whitening toothpastes. This has been my go-to for years. I love how strong the mint flavor is unlike a lot of other toothpastes that I’ve tried. I use this with the 3D white mouthwash and I love how clean my teeth feel and how white they look.

[This review was collected as part of a promotion.] You can tell this toothpaste is quality stuff by the way it leaves your teeth sparkling clean. My teeth are smooth and breath is fresh, it’s just the right amount of minty without being too overpowering. I hope it helps whiten my teeth some!

When i’m not using Colgate, this is my other toothpaste. I actually believe it whitens my teeth! I’ve always been made fun of for having off colored teeth but i’ve seriously began to get compliments on my smile now! it definitely makes me feel more confident.