Helps whiten teeth when I don’t want to use a whitening strip. Over time I definitely see results and it does not leave my teeth feeling sensitive at all. I highly recommend and I just change my boyfriend over to this toothpaste as well and he loves it. We are already seeing results on his teeth! We will be buying this product again!

I recently finished my Invisalign treatment and my biggest tackle after that was wanting whiter teeth (mine has always been pretty dingy). I will preface this by saying that I did use white strips prior to using this toothpaste but wanted a product that would help maintain this whitening. I only use this toothpaste in the morning and use a gentler sensodyne toothpaste at night so my enamel stays healthy and this combination has helped my teeth remain brighter without any gum sensitivity or bleaching - LOVE!

I LOVE the taste of this mint toothpaste! Usually, I don’t tend to enjoy the mint taste when it comes to toothpastes and I like that this one has a great refreshing taste. However, I don’t believe that I see quite a different with the whitening aspect of this product. But I believe that it cleans my teeth pretty well and I love the taste of it!

The box says new and improved formula…but both toothpastes in the box I am really disappointed with and I’ve been using this brand and type of toothpaste for years. It doesn’t clean as good as the previous ones I’ve bought. It seems as though it doesn’t foam up I guess, just turns to water and makes you feel like you’re not brushing your teeth with any toothpaste. It’s weird. I’m hoping it’s a defective box I had. Hoping it’s not really a changed formula. It just feels like it’s missing an ingredient. Sorry to be complaining!

I have been purchasing this since it came out and I am so in love! I really have seen a difference in the whiteness of my teeth over time. The flavor and mintiness of this really helps improve the smell of my breath too which is probably the most important thing to me. I really love this and will continue to keep purchasing

Sadly I can’t tell you whether this truly whitens my teeth or not ( I love coffee and tea A LOT ) but this is my daily toothpaste that I love and will continue using. It does the job as far as cleanliness and the price for the product is good for what you get.

This is the usual toothpaste I use, I've tried almost every brand out there probably, and crest has just always been my favorite. I like the taste and the consistency, and the price is always reasonable and affordable. I have no complaints, would recommend to others, and will continue to use.

i love this toothpaste it tastes great, leaves my mouth feeling clean and refreshed and does a great job at keeping my teeth nice and clean! doesn’t have no bad after taste or that chalky feeling some tough pastes leave behind! one of my favorite toothpaste! i love pretty much everything crest does!

[This review was collected as part of a promotion.] I really like this toothpaste. It has a clean minty taste. Doesn't leave an after taste like some other whitening toothpastes. I can already tell a difference in my teeth after only a week. I'm excited to see what a difference it will make after using it for longer. The value of this toothpaste is great! I highly recommend.

I didn't really like this product at all.  After I brushed my teeth the after taste was nasty and my teeth didn't feel fresh.  I didn't even take it back to the store to get a refund I just threw it out and called it a day.  I know I won't be trying this brand again