Omg the best! I'm not kidding when I say this stuff changed my life. I can no longer use any other toothpaste. It leaves my teeth feeling so clean and my breath feel fresher for so much longer. I really feel like this stuff makes my teeth whiter too.

I really like this. It taste really good! I like the mint because it isnt too harsh. I definitely noticed my teeth were whiter when I initially started using it. I dont keep seeing a difference of them getting white but it is so much better than before.  Would recommend 

We tried this toothpaste in our family trip to orlando since we forgot our OG colgate at home. Well the first day my gums started to feel itchy and started to peel. I do not recommend because I do have sensitive teeth and it also left them feeling thinner for that entire trip.

I do not like the taste of this tooth paste and that it does not create a foam. When I use it I feel like my teeth are not getting clean and it does not leave a minty taste in my mouth. I never used it long enough to see if the whitening effect works

I'm not a huge fan of whitening toothpastes...even with twice daily use it didn't do much for me. I think it might be good to use in between heavy duty whitening sessions to keep your teeth nice and white, but on its own it just isn't strong enough. This toothpaste doesn't seem to clean my mouth as well as normal toothpastes do, a little weird aftertaste.

I have the step one and step two crest 3-D white brilliance! I like to use this at night time not necessarily in the morning. The pros are that I truly do feel like my mouth is being clean my teeth are getting whiter. The cons are that is not necessarily the best taste because it's really focus on just making it whiter.

The whitening power in this toothpaste is great! I feel like my teeth were shiny and sparking after every use. I really noticed a difference in the whiteness. The mint flavor isn't super strong, so my mouth never felt as clean. I always felt like I needed to mouthwash even though I don't always with other pastes.

I really like this toothpaste. I absolutely despise the taste of peppermint, and this toothpaste has more a sweet mint taste. I usually go for whitening toothpastes since I drink a fair amount of soda, and this toothpaste helps my teeth from not becoming too discolored. Would recommend!

I love this product! I've been using it for a couple years now. Not only does it whiten your teeth it also helps them. I went from having pregingivitis from my meds and being a smoker to having healthy teeth and gums again. So I highly recommend to anyone.

This is my go to toothpaste. Have been using this toothpaste for over 5 years and I refuse to use anything else. Once I started using this toothpaste, within a few weeks I already saw a huge difference of whiter teeth. Love the way it leave my breath feeling fresh!