[This review was collected as part of a promotion.] I will say it’s okay, not the best but also, not the worst toothpaste. I do not like the taste. Clean feeling after brushing but tastes too artificial in my opinion. I say it’s worth the price and I would prefer it over other brands but would not replace my current favorite, aquafresh.

It's total GARBAGE It has that Peroxide in it & it WILL Tear up the inside of your mouth!

I love this toothpaste because of the baking soda

Have been using for years. Works great. Switched to this product because it's American made. I would like to have this product without fluoride.. Studies shown fluoride can cause cancer. Love this product.

[This review was collected as part of a promotion.] This is one of my favorite toothpaste. It’s doesn’t have that gritty texture like most toothpastes. It’s smooth and light. It has whitened my teeth with one use

[This review was collected as part of a promotion.] The flavor is great which is really important considering my family uses it twice a day. Hygiene and taste should go together. I told my dentist I was using it and got a thumbs up!

[This review was collected as part of a promotion.] Overall this tooth paste was a 6/10. Wasn’t the best I have ever had. I didn’t really see a whiter difference, but I also don’t have stained teeth.

[This review was collected as part of a promotion.] It works well but the taste is awful. It’s suppose to be mint flavored but only tastes like baking soda. Once you get over the taste it keeps your teeth feeling clean and fresh

[This review was collected as part of a promotion.] i have not used a toothpaste that cleans teeth as much as this one does! i absolutely will purchase once i run out. i have never used baking soda in a toothpaste but i sure won’t go back

[This review was collected as part of a promotion.] This is a good toothpaste just not my favorite. I do like that it feels slightly gritty, it makes my teeth feel very clean. The downside is i despise the taste of baking soda.