We are sorry for the disappointment you have experienced with the results of your recent seeding effort and like to offer a few tips that may be helpful to you in future seeding endeavors. As with any seed product, ScottsEZ Seed Sun & Shade requires both continuous moisture and warm soil temperatures. When one of these conditions is missing, poor germination is the result. Be sure to spread the EZ Seed Sun & Shade evenly over the prepared area. EZ Seed Sun & Shade should be sparsely applied to the depth of about 1/16" to 1/8" thick. If EZ Seed Sun & Shade has been applied too thickly, germination will be poor. Also, make sure that no weed control or weed prevention product has been used where you are seeding, as those products will also prevent or inhibit germination of the seed. When used on newly germinated lawns, herbicides will kill off the new grass. I hope these extra tips are helpful. Temperature plays a critical role in seedling germination. Soil temperatures for northern (cool season) type turfgrass seed (Kentucky bluegrass, ryegrass, and fescue) must be at least 55° F for seed to germinate. For best results, daytime temperatures must typically be in the 60-80°F range and not going below 50°F at night. Seeds will not germinate if the temperatures are cold at night, or are fluctuating from high day temperature to very low night time temperatures. We want you to be confident in our products. For this reason, we offer a product guarantee to our consumers. At your earliest convenience please contact us to see what can be done. You may visit our contact page by clicking on the following link http://tinyurl.com/7ag7a3n