[This review was collected as part of a promotion.] The lotion has a thick consistency and smooths over skin leaving skin feeling moisturized. For me, the scent is a little too strong of baby powder but the formula is lovely.

[This review was collected as part of a promotion.] Love this lotions it smells great and the new formula feels slightly richer more moisturizing less watered down then the traditional johnsons lotion

[This review was collected as part of a promotion.] This baby lotion has a really soft texture that absorbs quickly without leaving the skin greasy. The scent is gentle and comforting and it leaves the skin feeling smooth

[This review was collected as part of a promotion.] This is fantastic lotion it works really well and is absorbed really fast. This doesn't make my baby break out and is very sensitive. This also comes in a cute pink color.

[This review was collected as part of a promotion.] Really good smell that Texture is Amazing. The packing is so cute. My skin feels so soft and smells so good. I really recommend this brand and this specific baby lotion.

[This review was collected as part of a promotion.] Very nice I love the smell the aloe helps a lot with my baby when we are out in the sun, my toddler loves it to put on himself too, I would repurchase this I love it I would not change its formula.

[This review was collected as part of a promotion.] This is perfect for my newborns dry skin! The texture has a light consistency thats not too thick to moisturize her skin and the scent is gentle for babies.

[This review was collected as part of a promotion.] Odor is not strong, smells really good! Feels good on my hands and not rough on my toddlers skin. Easy dispense and does fairly quickly! Does not feel greasy.

[This review was collected as part of a promotion.] It's a good base lotion and absorbs well and is easy to apply. My issue comes with the overpowering baby powder scent this has. It's way too much and is highly unnecessary.

[This review was collected as part of a promotion.] I love this lotion. A little goes a long way especially on soft baby skin. It does not leave an oily residue. It also smells great. Somewhere in my mind this is the was a baby is suppose to smell.