Classic baby smell! Nourishes baby’s skin and Keeps it soft. A little goes a long way.

Baby lotion wont purchase again!!! not again not again

The new formula is awful, doesn't feel the same and smells bad. You've lost a lifelong customer.

i love using it. my daugther loves it. very soft and gentle on her.

Not so much this one, probably won't use it again and I have been using it for over 50 years

Never conciplated changing brands with all my children, since recently. Bring back old formula.

Extremely proud that I bought this product love it!

I am using it for around 10 years..couldn’t find any replacement

Cap broken