Like many others, I am very disappointed with the “new formula” it feels and smells TERRIBLE! I absolutely hate it!! I am 26 years old and have used johnsons baby lotion for myself and now for my own kids but now we will be finding a new lotion unless the old formula is returned. Very bad choice.

[This review was collected as part of a promotion.] I am so impressed with the new formula WOW. I have always loved the original pink Johnson and Johnson baby lotion. I've used it for all my babies, and myself. The classic baby scent, it's just the standard for baby lotion. Enter this reformulated version - I was a little leary of the coconut oil, because that doesn't always work well for me. But, this is magical. It's got the same classic scent, but it absorbs even faster if that's possible. It's still thick, rich and creamy, but offers a silky feel. Even on my squirmy wormy baby, it's quickly absorbed and quick to apply. And, seriously, I love the larger pump bottles - one handed use makes my life way easier.

[This review was collected as part of a promotion.] I used the product in my baby and my grandson and it makes their body feel silky smooth. I love the easy to handle new pump and design. The new scent is fabulous. I will definitely be buying this product again.

I’ve been using J&J baby lotion ever since I remember. I’m 27 (+13). I loved everything about this lotion I now use it on my kids I got my husband addicted to it too. Works better on my skin than adult lotions. What I loved most besides keeping my skin moisturized was the smell. Ahhh the smell. It’s not the same with this new white looking lotion. I feel heart broken. Like when your favorite restaurant you’ve been going since you were a kid closed down and you’ll never have it again but crave it all the time. Please bring back the smell good.

[This review was collected as part of a promotion.] This is my go to product from Johnsons. I don't really see a difference between this product in the new packaging and the product in the old packaging. Either way, this has been and will continue to be my favorite product. #JohnsonsBabyParty #ChooseGentle #Sponsored

The ORIGINAL Johnson’s Baby Lotion was all I used since being a baby. It was literally the best lotion period. This NEW FORMULA, however, IS HORRIBLE. It leaves a sticky residue, does not hydrate and leaves skin feeling gross. PLEASE BRIGN ORIGINAL FORMULA BACK!!!!!!

[This review was collected as part of a promotion.] Johnson’s Baby Lotion smells great. It is light and creamy. I love that the scent is very light. It is a great moisturizer. I love the new packaging of this product. It makes a baby’s skin feel so soft.

[This review was collected as part of a promotion.] Excellent scent!!! It is so aromatic that every time I use with my little boy, I hug him, I kiss him, and I snug him a lot! This Johnson's Baby lotion is my favorite from all baby lotions in the market. I like the smooth pink color, the right texture, and nice consistency. I love how quickly it dries leaving the skin so natural with no sticky feeling sensation. The big dispenser is great because it gives me the chance to use only one hand to pour out the lotion. I have to say that this lotion is a staple in my home and I am sure I will continue using it on my kids because we all love it.

It has been said here many times, but I just had to chime in. While I get 'changing the formula for current needs', I don't get why the smell was changed! I highly doubt these so called 'parents' that were interviewed also said...and while you're removing ingredients, please also change the smell. The original smell was clean and fresh, this smell I would not want on myself much less a baby. I washed this stuff off as fast as I could, it smells horrible. Going back to the store for a refund. Thanks Johnson's!

I bought the Johnson's baby lotion (1000 Ml and 500 Ml)--your new packaging is terrible. The tube reaches down about 90% in the container--after that you cannot get the rest of the cream out because the bottle is sealed. As a result, I have had to throw out at least 2 to 3 oz. of product. You really need to return to your original packaging, this is nothing short of a con-job. After all these years you have lost me