Our Johnson’s® Baby Pink lotion provides a lightweight, velvety smooth texture and enhanced moisturization compared to previous formula. This easy to apply lotion is non-greasy and provides up to 72 hours of moisturization. The new fragrance has similar iconic scent notes including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent! We appreciate your feedback and have passed it along to the appropriate team.

We’re glad you noticed our new improved lightweight formula that offers up to 72 hours of moisturization! It was a priority to upgrade and revolutionize the scent of our baby lotion. The new fragrance has similar iconic scent notes including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent!

We redesigned the scent of Johnson’s® Baby Pink Lotion to be gentler and more soothing while keeping the classic notes of rose and musk. We also improved the formula to offer a lighter feel with 72-hour moisturization. We understand that change can be an adjustment, so we’ve passed your thoughts along to our team for review.