[This review was collected as part of a promotion.] Great gel toothpaste. Leaves my teeth squeaky clean and my breath smells minty fresh. Love that this not only cleans but actively whitens my teeth. I am a coffee drinker and prone to stains so I love adding this to my routine. Highly recommend.

[This review was collected as part of a promotion.] Firstly, I absolutely love the flavor and texture of this toothpaste. It makes my whole mouth feel tingly and super clean. I like the way my teeth feel after using this toothpaste. I think my teeth have whitened up about 20% and my mouth constantly feels fresh and my teeth feel clean and free from debris.

[This review was collected as part of a promotion.] As someone that believes the taste of toothpaste matters, this toothpaste hit a home run in the taste AND benefits department! Not only does the gel have a refreshing minty flavor, but it also works to whiten teeth, fight off bad breath, stains and plaque/gingivitis, but also helps with enamel erosion, and that is very important to me as I suffer from sensitive teeth already! It also has 24 hour antibacterial protection and is 2x more effective at fighting off bacteria, that is a root cause of most oral problems. It’s clinically proven and ADA accepted and is a true winner in my book!

[This review was collected as part of a promotion.] The Colgate Total Active Prevention Whitening Gel is a great toothpaste! The blue minty gel is not overpowering and leaves a great taste and feeling all over! Not sure on the whitening aspect for me with a week, but using it all up and we will see!

[This review was collected as part of a promotion.] I i liked this toothpaste. It had a pleasant minty flavor. It was a smooth paste no noticeable grittiness. My teeth felt clean and my mouth had a minty feel. I didnt notuce much whitening but I'll continue using to see if there is a difference.

[This review was collected as part of a promotion.] The pros it cleans so well and yiu can tell almost immediately a difference. I love you .the only con is that after you have brushed you mouth does seem to be on fire ..rinsing with water is highly recommended

[This review was collected as part of a promotion.] This was a good toothpaste. The flavor was not too much to me. It got my teeth clean and kept my mouth smelling great. It works about as well with whitening as other whitening toothpastes on the market. I would buy it again.

[This review was collected as part of a promotion.] This toothpaste is wonderful! It leaves my mouth feeling and looking sparkling clean. The minty flavor is great, and not overpowering. I love the whitening feature too, and would recommend it highly.

[This review was collected as part of a promotion.] This toothpaste is great! It is not too strong like some other toothpastes, but leaves my mouth minty and fresh. My teenagers liked it too. It leaves them an extra few minutes in the morning to not have to swish mouthwash. I do wish the bottle was a bit larger because a size like that will go very fast in my house.

[This review was collected as part of a promotion.] I am already a fan of Colgate toothpaste and was happy to try this product. I find this to be a good toothpaste with a mild flavor. However, I am not entirely sure how much whitening my teeth got from the toothpaste.