Value. Cleans well in HE machine. No soap residue. Fragrance is minimal.

It's very abrasive and cleans well just doesn't smell or sud like I expected.

I love it. However it is not the exceptional buy that it used to be.

Works well in He washing machine less suds than other brands and dissolves completly light scent

For our environment we like it well. It is used to wash materials used for horses

Great on laundry, plus I use it on the floors to clean my restaurant

Best detergent for the price. Works well, smells good and a great value.

Awesome, great product for my asphalt company

leaves white residue on clothes and on washer. It doesn't rinse out.

Great value for your hard-earned dollar