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Customer reviews for SAMSUNG 98" Class DU9000 Series 4K UHD Smart TV for
SAMSUNG 98" Class DU9000 Series 4K UHD Smart TV
4.7 out of 5 stars
stars
489 ratings488 reviews
  1. 5 stars81% (397)
  2. 4 stars13% (65)
  3. 3 stars3% (14)
  4. 2 stars1% (7)
  5. 1 star1% (6)

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Showing 1-10 of 488 reviews
Aug 10, 2026
Reviewer name: Henryluvstvs
5 out of 5 stars
5 out of 5 stars review

Incredible Picture Quality and Value

[This review was collected as part of a promotion.] Incredible Picture Quality and Value I've been extremely impressed with the Samsung 98" Crystal UHD DU9000. The size alone is breathtaking, but what really stands out is the picture quality. The contrast is much better than I expected, with deep blacks, bright highlights, and excellent detail in both dark and bright scenes. The brightness is strong enough to make HDR content pop while still looking great in a bright room during the day. Samsung's 4K upscaling also deserves praise. Even older HD content looks noticeably sharper and cleaner, making cable TV, streaming, and YouTube videos look fantastic on such a massive display. Native 4K content is absolutely stunning, with crisp details and vibrant, natural-looking colors. Motion handling is another pleasant surprise. Fast-paced sports, action movies, and gaming all look smooth and clear, with very little blur or judder. Combined with the huge screen size, it creates an incredibly immersive viewing experience. The smart TV interface is fast and easy to use, and setup was straightforward. For a 98-inch TV, the DU9000 delivers an amazing balance of size, brightness, contrast, motion performance, and value. Every time I turn it on, it feels like having a movie theater in my home. One of the standout features of the Samsung 98" Crystal UHD DU9000 is its excellent colorimetry. Colors appear rich, vibrant, and accurate without looking oversaturated, creating a natural and lifelike picture. Skin tones look realistic, landscapes are full of depth, and bright colors have impressive intensity while maintaining detail. Whether watching movies, sports, or nature documentaries, the TV delivers consistent and well-balanced color reproduction that makes every scene more immersive and enjoyable. Highly recommended—an easy five-star purchase.

Review from Samsung US
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Aug 17, 2026
Reviewer name: Ryan
5 out of 5 stars
5 out of 5 stars review

Greatest features clarity

[This review was collected as part of a promotion.] Amazing clarity best picture I have ever seen in a TV really good for gaming moniter as well dual capabilities is a big thing for me this is one of the best tva I've ever seen

Review from Samsung US
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Sep 14, 2026
Reviewer name: HB07
5 out of 5 stars
5 out of 5 stars review

Amazing Picture Quality

[This review was collected as part of a promotion.] I'm really happy with this TV! The picture quality is clear and vibrant, and the 4K resolution looks great for movies, shows, and streaming. The screen size is perfect for my space, and the sound quality is good as well. It was easy to set up, and the smart features are simple to use.

Review from Samsung US
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Sep 21, 2026
Reviewer name: Britbaby
5 out of 5 stars
5 out of 5 stars review

I love my 98" Crystal UHD TV

[This review was collected as part of a promotion.] I absolutely love my Samsung 98-inch Crystal UHD TV! The picture quality is incredible, and the size is honestly something you have to see in person to appreciate. Everything looks so clear, sharp, and vibrant, and watching movies and shows feels like having a theater right in my living room! The colors are beautiful, the picture is crisp, and the viewing experience is amazing whether I'm watching movies, sports, or just everyday TV. Samsung really delivered with this one. I was a little nervous about going this big, but now I honestly don't know how I ever watched TV on anything smaller! 😂 The 98-inch screen makes such a huge difference, and it has quickly become one of my favorite things in my home. If you're considering going BIG with your next TV, I highly recommend the Samsung Crystal UHD. It's absolutely worth it! 📺🔥

Review from Samsung US
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Aug 26, 2026
Reviewer name: Mike
4 out of 5 stars
4 out of 5 stars review

Great Features

[This review was collected as part of a promotion.] hopeful definitely great brightness and upscale and contrast and uniformity and Responsiveness upscale TV

Review from Samsung US
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Aug 30, 2026
Reviewer name: Williamsdez
4 out of 5 stars
4 out of 5 stars review

GREATFEAUT

[This review was collected as part of a promotion.] The bright and the 4k was great I loved the contrast of the color when you watch any sort og movie of TV show.

Review from Samsung US
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Nov 20, 2025
Reviewer name: Samsungloyal
4 out of 5 stars
4 out of 5 stars review

98"Samsung DU9000 Crystal UHD TV (2024)

[This review was collected as part of a promotion.] The 98"Samsung DU9000 Crystal UHD TV setup was easy and seamless, it has a wonderful picture, several apps loaded on it, numerous HDMI slots, and more. Although the sound is low even when adjusting the settings on TV, bluetooth speaker or apps. Overall, a great purchase!

Review from Samsung US
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Jul 28, 2026
Reviewer name: RabidHamzter
4 out of 5 stars
4 out of 5 stars review

Good TV

[This review was collected as part of a promotion.] Unsure why, but this one just speaks to me. I like the style, the vibrancy. It captures the motion and brightness just right.

Review from Samsung US
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Aug 21, 2026
Reviewer name: Coltpeyt
1 out of 5 stars
1 out of 5 stars review

Never turned on from opening the box

I received this TV an upon turning it on, the screen remained black and there was appearance of large bubbles at the top of the screen. Samsung made it good and accepted the return and gave me full credit towards another TV. My last Samsung TV is still going strong after 10 years and the picture is still perfect!

Review from Samsung US
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Jun 10, 2026
Reviewer name: ThaoClar
1 out of 5 stars
1 out of 5 stars review

Physical damage??? Really Samsung?

We've been a fan of Samsung for a long time till last month. So disappointed in the way they treat us. 3hrs of loop me over and over to 3 different departments. I have undeniable physical proof that no user damage occurred. My home security surveillance camera is aimed directly at the TV, and I have captured the exact two-minute window where the TV panel spontaneously cracked while remaining completely untouched. Despite this evidence, I have been unable to get Samsung to properly review my case or honor the warranty. They kept saying “physical damage and is not covered under the manufacturer's warranty”. Please tell me why that the TV was operating under normal conditions for the past month only to find out later on that a crack starts to appear internally not externally?

Review from Samsung US
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