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[This review was collected as part of a promotion.] ​The Ultimate Giant-Screen Experience Without Breaking the Bank ​The Bottom Line ​If you want a true cinematic theater experience at home without paying five figures for a massive OLED or laser projector setup, the Samsung 98" DU9000 hits the absolute sweet spot. It offers an incredible immersion factor, smooth gaming performance, and surprisingly solid processing for a panel of this sheer scale

[This review was collected as part of a promotion.] It's bright. All the colors pop out a lot more than any other tv I've seen, it responded instantly the calibration was good for gaming the tv is not bulky and there is no black box around the tv the contrast is great the the uniformity is nice

[This review was collected as part of a promotion.] My private space is now complete! The vibrant pictures and flawless motion of the nature scenes is something else. Brightness - The TV delivers exceptional brightness, making HDR content pop and giving daytime viewing plenty of punch. Scenes always feel lively and well illuminated. Contrast - Deep blacks and strong shadow detail create a highly cinematic look. The contrast performance adds depth and dimension, especially noticeable during dark movie sequences. Motion - Motion handling has been outstanding. Fast‑moving sports, action scenes, and sweeping nature shots remain smooth with minimal blur or judder. Upscaling - Lower‑resolution content looks remarkably clean. The TV’s upscaling engine sharpens details, reduces noise, and keeps everything looking close to native 4K. Picture - Quality Overall picture quality is excellent—crisp, immersive, and consistently impressive across different types of content. Colors remain accurate while still feeling bold with the lights on or off!

[This review was collected as part of a promotion.] The picture clarity is perfect. The brightness and contrast is set in order for the picture to be perfectly clear. The calibration and responsiveness makes all the components work in a uniform way for the greatest experience.

[This review was collected as part of a promotion.] Bringing home the Samsung 98-inch DU9000 feels exactly like sitting courtside at a game. The sheer size is breathtaking, and the Motion Xcelerator 120Hz keeps fast-paced sports and action incredibly smooth. Combined with the intuitive Tizen Smart OS, navigating streaming apps is effortless. It is a total game-changer!

[This review was collected as part of a promotion.] Samsung continues to impress me. The brightness is excellent, colors look vibrant, and the contrast makes movies and games look great. The screen is responsive, and everything feels smooth. I gave it 4 stars because there is still a little room for improvement, but overall I'm happy with my purchase.

[This review was collected as part of a promotion.] It's one of the best products you can buy out there. Beautiful picture no issues at all without having an extra large TV will be an issue but it was the best decision. Baseball games are awesome to watch and I know football games will be even better.

[This review was collected as part of a promotion.] The visual aspect of the TV is beautiful: vibrant colors, no noticable motion blur and works well with upscaling. My main complaint of the TV is the menu, which is laid out in a way that many apps get lost and controlling inputs / outputs a challenge I locating them.

TV is only marginal overall compared to the Samsung 83” OLED. Unfortunately that tv completely stopped working after 1 1/2 years and the parts to repair it were no longer available. This new 98” TV has no where the sharpness or deep black color the OLED had.