SAMSUNG 98" Class DU9000 Series 4K UHD Smart TV

Color Enhancements

Immerse yourself in a visual experience that goes beyond the traditional RGB models with PurColor, a technology designed to redefine your perception of color. Whether it's the lush green of a sprawling turf or the captivating spectrum of a spectacular sunset, PurColor brings every scene to life with an accuracy and vibrance that truly replicates reality. This true-to-life picture quality is a result of our innovative color technology, meticulously developed and refined to ensure the colors you see on screen are as vivid and realistic as they are in the natural world. But our innovation doesn't stop at color. We've integrated AI technology to enhance picture quality, specifically optimized for super large screens. With the Supersize Picture Enhancer, we've revolutionized the viewing experience, even on the biggest screens. This feature works to reduce visual noise, those small, grainy particles that can blur and distort the image, and simultaneously increase sharpness, giving every detail unrivaled clarity. Even at its largest size, the image remains bold and crisp, ensuring a viewing experience that is as impressive and grand as the screen itself.

Picture Clarity

Plunge into a cinematic experience as the content you cherish comes to life in dazzling 4K resolution. At the heart of this transformation lies our advanced Crystal Processor. This cutting-edge technology taps into your TV's full potential, automatically elevating your favorite movies and shows with a suite of enhancements. Utilizing sophisticated 3D color mapping, it paints each scene with a vast array of vibrant hues, capturing every subtle shade and tone for an incredibly lifelike image. But the enhancements are not just visual. The Crystal Processor also employs Adaptive Sound technology, adjusting audio profiles in real-time to match the on-screen action, delivering crisp and clear sound that pulls you right into the heart of the story. What's more, this transformative viewing experience is not limited to content produced in 4K. Even if what you're watching was originally made in a lower resolution, our technology upgrades it, allowing you to enjoy every show and movie with the same breathtaking detail, depth, and clarity as if they were originally produced in 4K. This is more than just viewing—it's an immersive, sensory experience that brings your content to life in a way you've never seen before.

Lag and Blur Resistance

Elevate your viewing experience with fluid and seamless action, made possible through our exceptional motion enhancements. Our advanced technology focuses on delivering crystal-clear visuals that move smoothly and naturally across your screen, enhancing every detail and movement. With a remarkable speed of 120 frames per second, each image is rendered with meticulous precision, ensuring a seamless and uninterrupted viewing experience that truly captivates. This high frame rate eliminates blurring and judder, allowing for the sharpest possible picture, even during the fastest-paced action scenes. You'll find this technology referred to as Motion Xcelerator 120Hz, but it might also be known as Motion Xcelerator Turbo. While the names may vary, they both point to the same innovative feature. Regardless of the terminology, our commitment to optimizing your viewing experience remains unwavering. This technology is designed to provide you with a viewing experience that is as close to reality as possible, immersing you completely in the action, drama, and beauty unfolding on your screen.

Superior Sound Quality

With Samsung, you hold the power to unlock an unparalleled audio-visual journey when you pair your TV with a soundbar. Our exclusive Q-Symphony technology allows your TV speakers and a Q-Series or S-Series soundbar to function as a cohesive unit, thereby breaking the boundaries of traditional sound systems. This unique pairing operates in perfect harmony, creating a symphony of sound that fills your space with unparalleled depth and clarity. Each individual audio channel is meticulously optimized, ensuring every note, dialogue, and sound effect is crisply and accurately reproduced. The result is a sound experience that not only meets but surpasses the highest standards of audio performance. This impressive collaboration between your TV and soundbar doesn't just enhance the sound—it transforms it, encapsulating you in a sphere of sound that is as comprehensive as it is captivating. Whether you're immersing yourself in an action-packed movie, a thrilling sports event, or a captivating documentary, you'll experience our most robust and immersive sound ever, effectively heightening the realism and enhancing your overall viewing experience. With Samsung, it's more than just watching TV—it's experiencing the extraordinary in every sound and scene.

HDR Compatibility

Immerse yourself in a visual feast, as you witness an awe-inspiring spectrum of colors and intricate details, even within the murkiest, most enigmatic scenes. Our state-of-the-art technology ensures that brightness and contrast are not just adjusted, but meticulously fine-tuned to their optimal levels within each individual frame. This intricate process ensures you are able to view your content exactly as the creators envisioned it, in all its vibrant glory and stunning detail. From the faintest glimmers of light that dance in a shadowy, atmospheric alleyway, to the profound depths of shadows that are cast under the harsh glare of a bright afternoon sun, every element of the scene is brought to life in an exceptionally clear and vivid manner. This technology goes beyond simply enhancing your viewing experience - it revolutionizes it, transforming every scene into a lifelike tableau. Regardless of the lighting conditions presented in the scene, you can be assured of a viewing experience that captures the full range of colors, contrasts, and nuances, resulting in a picture that is not only incredibly detailed but also breathtakingly realistic.

Smart Platform Features

Stream your beloved shows, explore new recipes, play exciting games, or exercise with a personal trainer - all these and more are at your fingertips with our Smart TV powered by Tizen. Tizen, Samsung's proprietary operating system, not only offers a user-friendly interface but also enhances your viewing experience with its advanced features and capabilities. With just a few clicks, you gain instant access to a plethora of must-have apps and a treasure trove of content from your favorite streaming services. Tizen also provides a seamless integration with various voice assistants built directly into your TV, making accessibility a breeze. With just the sound of your voice, you can easily navigate through options, select your desired content, or even control other smart devices in your home. This essentially transforms your television into a comprehensive entertainment hub and a control center for your connected home. Experience the power and convenience of a Smart TV powered by Tizen, where innovation meets entertainment and every interaction is effortless.

Comprehensive Warranty Information

This product from SAMSUNG, supplied and distributed by SAMSUNG, and delivered new, in its original packaging to the initial consumer purchaser, is guaranteed by SAMSUNG against manufacturing flaws in materials and craftsmanship for a duration of three (3) years. This warranty includes parts for 36 months and labor for 36 months. This assures you that SAMSUNG stands behind its product and covers any defects or malfunctions that occur during normal use during the warranty period. Please note, this warranty is only valid for the original consumer purchaser.

Get the Support You Need

For detailed information about this product, we recommend contacting a dedicated customer support team member at 1.800.SAMSUNG (1.800.726.7864). A knowledgeable representatives will be happy to assist you with any inquiries you may have.