[This review was collected as part of a promotion.] Ok first off love the smell of tide ultra oxi! And 2nd best thing it works so well on dirty sweaty smells an stains!!!! I was so shocked alittle bit goes a long ways and stains that have been on clothes for a week came out!!! I've used all kinds of different detergents an usually don't take stains and smelly smells out. This does! Thanks tide for making my all time favorite laundry soap.

[This review was collected as part of a promotion.] Have you ever thought to yourself," will that stain ever come out of my favorite piece of clothing?" Or maybe your white clothes no long look so bright. Well, I found that Tide Ultra Oxi LE Laundry Detergent cleans clothes better than other detergents that I have used. It has an easy cup and will measure the right amount depending on the size of the load. If you have a tough stain, just pre-treat it with a small amount of detergent and rub. As far as fragrances goes, it does not have a strong smell to it. Although, I did not have to pre-treat any garments, I did have some stains spots and it did remove them without pre-treating. I found it delivered good results as promised with 6 times the cleaning power. The cost may be slightly higher than other detergents, but you get what you pay for...good results.

[This review was collected as part of a promotion.] This Tide detergent lives up to the standard that Tide has created. It washed my clothes well and got out the superficial stains. On a more difficult stain- Indian food, more specifically, bright yellow tumeric- it removed the stain from white cotton. I applied the detergent directly to the fabric, slet it soak, and then rinsed it out with warm water. After doing this twice, the stain is so faint that it's hardly noticeable! I am very satisfied with this detergent and it's stain removing properties.

[This review was collected as part of a promotion.] I have a couple of super active twins who just returned from summer camp. They brought back their extremely dirty laundry!! I tried Tide Ultra Oxi on their stinky stained up laundry. Wow, this stuff delivers!! You can really tell the power on the whites. Why I sent a couple of white t-shirts to camp, no one knows. BUT..one run through the wash with the Ultra Oxi and they looked new!! The smell is fabulous as well. Thanks Tide!!

[This review was collected as part of a promotion.] We are a Tide family. Tide, Tide and more Tide but this was the first time I got to use Tide Ultra Oxi. I am sold. Solidly all in because I've had to supplement my Tide with that powder booster to combat the smell of a husband who is outside a lot, a grown son who is home until he buys a house, two more boys, two dogs and three girls. That is a whole bunch of product and laundry...next month there will be one more tiny, smelly human too. This Tide Ultra Oxi smells like fresh air, and clean laundry before it even touches the clothes. It does a great job getting out the stains and brightening the whites. I even used it without fabric softener. I'd buy this over my regular Tide again.

[This review was collected as part of a promotion.] As a Mom of 2 young kids as well as 2 large fur babies, clothes and dog beds can get dirty (and stinky) FAST. Fast forward to yesterday when I come home to a GREAT DANE sized surprise all over the blankets and bed in the dog kennel. Tide Oxi Ultra to the rescue. Not only did is clean up the mess, leave no traces of stains but even made the white accents on the bedding, whiter. It also left the bedding smelling FANTASTIC, not even a trace of dog poo smell. If it can do that to a soiled dog bed and blanket, mere everyday laundry doesn't stand a chance!!!

Up until one day deciding to try the Tide Ultra Oxi Whitening Boost I used OxiClean for years. It helped some but our whites did not come out as white as I had hoped for. After just the first wash using the Tide Ultra Oxi Whitening Boost our white closing was noticeably whiter. After the second wash of our whites our clothes are as white as they were when new. I honestly did not expect the Tide to work any better but I was shocked at how much whiter it made our white clothing. It also worked great adding it to our dark clothing that has white in it. My wife loves the older looking, athletic shirts that are a solid color around the torso with white sleeves and the white sleeves would look dingy but now they are white once again. And to top off the superior job it does that whitening white clothes it is also less expensive than the OxiClean brand. My only critique is a suggestion to use better packaging other than the cardboard box, which has a thin raised cardboard piece in front, that is not fully attached to the box. If you made this piece ticker and glued it to the box so when you open it the product it does not spill out and onto the surface or floor. I don't write many reviews on company websites, but in this case I wanted to share my experience with this wonderful product and would highly recommend it to everyone.

I used the Tide Booster with whitening Oxi with fantastic results. My white lab coat and white blouse brought compliments from my colleagues on how white and bright my clothes looked. I also want to mention the light scent that made my clothes, towels and bedsheets smell fresh not perfume.

My family has been using this specific kind of Tide for years. I've loved it and recommended it to many. I usually buy in bulk so I just started using my latest giant bottle--not realizing the formula had changed. For the last week, I have been trying to track down a putrid smell that had entered my home. It smells similar to rotten pickles. It was on my clothes, on my couches, in the air, etc. I noticed the scent would become stronger when I did a load of laundry so I figured it had to be my washer and did a heavy duty cleaning of my washer ALL DAY yesterday. I was thinking of calling a plumber to see if there was something wrong with the pipes. Well, I just started a new load of clothes, poured in the Tide and almost threw up. The smell is from the Tide!!! I figured somehow someway it went bad so I opened up a brand new bottle and THE SMELL ALMOST MADE ME VOMIT. I've had a horrible cough and breathing issues the last week and couldn't figure out the source. My son and I have had itchy rashes and intense migraines the last week and I just figured it was the dry winter air. Now I see many other customers complaining of the EXACT same issues and smell. Tide has responded by saying they've "updated the scent to give users an updated smell of clean." I am so frustrated, disappointed and annoyed. I need this nasty scent out of my home and now I need to find to a new laundry detergent that doesn't make me nauseated, itchy and cough.

[This review was collected as part of a promotion.] This is a great product. It gets clothes clean and they smell fresh. This product makes my clothes feel soft without the use of fabric softener, which was a plus for me because I'm allergic to most fabric softeners.