We're saddened to hear that the product did not attract the rat as expected. Please note that this is a bait station, not a trap. It may not be noticeable if the rat is eating the bait because it is not designed to catch them, but instead to poison them. The rat will likely go back to its' nest and die there. We want you to be confident in our products, which is why we offer a product guarantee to our customers. Please contact us at your earliest convenience using the information that can be found by following the link below and we would be more than happy to assist you further. http://www.scotts.com/smg/gosite/Scotts-v2/help