Thank you for choosing Charmin and sharing your feedback. We're so beary sorry your recent Ultra Soft Rolls didn't meet the standards you expected, and we appreciate you bringing this to our attention. We work hard to ensure you receive only the best rolls to enjoy the go, and we'd like to learn more from you to see how we can improve and help with your purchase. When you have time, call us at 1-800-777-1410, M - F, 9 a.m. to 6 p.m. EST to discuss this further.