My comment is about your advertisement. It is misleading. I know what "$ times more" means. If I usually use one, then "4 times more" then I would use 5. What is"4 times less?" Does that mean if I wipe my butt twice that I only need to do it .4 times? If I use 4 sheets, does it mean that I can use .8 sheets? I hope you can hire an ad agency that can count (even using their fingers)!

[This review was collected as part of a promotion.] I've always been an Angel Soft kind of gal, but this toilet paper has opened my eyes to a completely new way to pamper myself! The toilet paper is incredibly soft, but it's the absorbency that's really the impressive factor. I definitely use less toilet paper after each trip to the bathroom. And the rolls are huge!! I usually go through a roll of toilet paper every two days, and after three days, it doesn't even looked like any of it has been used. So for anyone who has been in that awkward situation of needing to wipe and realize the no one put on the new roll of toilet paper, that will be happening less frequently now. I'm switching over to Charmin Ultra Soft. I can't wait to have guests over to see if anyone comments on the toilet paper! If you are looking for a quality toilet paper, I would say that this is the best on the market!

[This review was collected as part of a promotion.] Ultra soft, yet strong and gets the job done. You won't have to worry about using so much. If we need to blow our noses, we don't mind using this because of how soft it is. I was happy to be chosen for this campaign - it introduced our family to this great product that we will be sure to buy in the future!

[This review was collected as part of a promotion.] I recently received my toilet paper and swapped it out with my normal stuff. I have three kids that go through tissue like crazy. I noticed that it it much softer on our bottoms than my other tissue. My three year old even told me she likelikes using Ultra soft on her booty.

[This review was collected as part of a promotion.] We absolutely loved the Charmin Ultra soft. Our thoughts on it: Each roll lasted four more days than our usual brand; it was very soft to the tush; it was pretty and it did it's job! My only concern was that because it was larger than our usual brand it wouldn't fit properly on our TP holder, but it certainly did! I think this will become one of our TP brands in our household after trying it out on bzzagent.com

I won't be buying this product anymore. I've been buying Ultra Soft for many years, and now the rolls are an inch shorter! It appears all the charmin products have been shrunk. I buy this because it's a "premium product", it's never a factor of cost, it's that it was the "best product on the market" for its intended use. This is embarrassing that Charmin would ruin their flagship product like this. I've read the responses about how Charmin is claiming they're "improving" their product, but this is definitely not an improvement. Charmin, don't play dumb, you know what the score is. Bring back the old product and I'll come back to you!

[This review was collected as part of a promotion.] As someone who does not often pay attention to "bathroom luxury", I must say...I am going to change my ways. This is the softest, most durable, and luxurious TP I have ever used. It no longer makes sense to buy the "bargain' brands, because I end up using more, and it is usually scratchy. ):. Charmin Ultra is WONDERFUL! Even my husband has insisted that we make the switch, on a permanent basis. Life can be hard sometimes...so why not have a "soft" experience in the bathroom?

[This review was collected as part of a promotion.] My family and I have always used Charmin, so we were definitely excited to try this one out. The Charmin Ultra Soft Mega Rolls are a definite new favorite for my family. The mega rolls are actually, well, quite mega and last a lot longer compared to regular sized rolls. As for the ultra soft part, the toilet paper is actually extremely soft. Although my family has always used Charmin, this one seemed to be a lot softer than the ones we have used in the past. Actually, I think this has made us a snob to other TP brands! My family and I will continue to use Charmin and will be adding Charmin Ultra Soft to our household!

[This review was collected as part of a promotion.] I received this wonderful product from charmin to try out. I love how long the roll of toilet paper lasts, it last much longer then the toilet paper we were previously using. If you are interested in finding a new roll of toilet paper I would like to recommend charmin ultra soft. Its soft and easy on our tooshy

[This review was collected as part of a promotion.] I just received my first bzzz campaign for Charmin Ultra Soft Mega Rolls. I love Charmin its the only toilet paper I use in my home. I love the Mega rolls because they're just that MEGA. The toilet paper is soft and it last longer than any other roll around. I once ran out of toilet paper aand purchased something besides Charmin I was disappointed because it was super thin and gone in 2 days. These Mega rolls last a lot longer and there is nothing better than wiping your bottom with softness! 😍😍